Regional Product Marketing Manager, United Kingdom
Mid-level Product Marketing role at Stripe. London.
What you'll do
- Lead product marketing for the UK, advocating for local users' needs
- Build tailored value propositions and messaging that fit the UK market
- Become the expert on UK users through research and competitive study
- Drive launches and adoption with product, sales, engineering, and design
- Enable regional sellers and track adoption, usage, and satisfaction signals
What you bring
- 8+ years in B2B technology marketing and sales; PMM background a plus
- A confident communicator who can influence senior stakeholders inside and out
- A track record at a global technology company
Who this fits
Fits a marketer who wants to be the UK's voice inside a global company, balancing user advocacy against growth targets. Notably, product-marketing tenure is only a plus here; a track record across B2B tech marketing and sales matters more. Financial-services experience is preferred, and the role carries some domestic and international travel.
About this role
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
Our Product Marketing team's mission is to generate insights that inform Stripe's product strategy, lead go-to-market for our suite of products, and create and execute campaigns to drive product growth. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications to name a few. Unlike many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch.
What you'll do
As the regional product marketing lead for the UK, you'll champion the needs of our users in the region and help to define and develop a strong, trusted brand in the market. You'll connect the dots between product, sales, and marketing to enable our growth while delivering successful user outcomes.
Responsibilities
- Lead the delivery of our product marketing priorities to drive growth for businesses from the UK in close partnership with our product, go-to-market, and marketing teams.
- Be a subject matter expert in the needs of our current users and prospective targets through user research, competitive landscape understanding, and deep product understanding.
- Develop, deploy, and maintain tailored value propositions and narrative messaging that resonates with local user needs to be deployed in creating marketing content, campaigns, and sales collateral.
- Drive high-quality launches and adoption of products by working closely with a range of cross-functional teams including product, sales, engineering, marketing, design, communications, partnerships, and more.
- Enable the efficiency and productivity of our sellers in the region through knowledge transfers on products and solutions, market-specific content and tools, and support in field deployment.
- Monitor key business indicators around product adoption, usage, and satisfaction to identify blockers and solutions to optimize our growth funnel in the market.
- Partner with country marketing teams to deliver relevant content programmes for priority events, integrated marketing campaigns, and ongoing demand generation.
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- A strong communicator when it comes to both writing and speaking - confident in engaging and influencing senior leadership stakeholders internally and externally
- 8+ years of experience in B2B technology marketing and sales - prior product marketing experience is a plus
- A champion for your market needs - comfortable working on a fast-growing, sophisticated market while advocating for the needs of users from your region
- Focused on results - balancing customer needs and business goals to propose ambitious growth strategies
- Good leadership and influencing skills - able to drive cross-functional alignment and progress towards impactful outcomes with limited resources
- Proven track record in a global tech company. Experience in the financial services industry is preferable.
- This role will require some domestic and international business travel.