Associate Brand Manager
At a glance
Mid-level Brand Marketing role at 1440 Foods Manufacturing. Remote, United States · full-time · from $122,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll lead innovation launches with cross-functional teams, from product creation through in-market plans
- You’ll coordinate packaging artwork for new products and refreshed items
- You’ll use consumer research to shape Pure Protein brand and innovation priorities
- You’ll own Pure Protein organic social content and support digital, social, and in-store campaigns
- You’ll track portfolio, budget, and category performance to improve assortment, profit, and marketing priorities
What you bring
- You’ll bring a bachelor’s degree in marketing, business, or a related field; an MBA is optional
- You’ll have three to five years in brand management, brand marketing, or marketing management, including complex-project wins
- You’ll analyze business performance and turn findings into strategies and programs that deliver results
- You’ll understand end-to-end product development and innovation principles
- You’ll bring a consumer-first approach, strong ownership, and accountability in a complex organization
Who this fits
This role suits a consumer-focused brand builder who enjoys innovation, storytelling, analysis, and moving projects forward in a fast-paced entrepreneurial CPG setting. You’ll work on Pure Protein with cross-functional teams and internal and external partners. The role is full-time and remote in New York, United States.
From the employer
At 1440 Foods, we’re on a mission to energize people to unleash their full potential with a portfolio of great-tasting, high-protein snacks and supplements. Our brands Pure Protein®, Body Fortress®, MET-Rx®, and FITCrunch® make better nutrition accessible, enjoyable, and part of an active lifestyle.
As a fast-growing sports and active nutrition company, we are shaping the future of health and wellness in CPG. If you’re looking to make a big impact in a high-growth, entrepreneurial environment, we’d love to have you on board!
Position Overview:
The Associate Brand Manager will help lead our next chapter of growth by assisting in the development and execution of brand strategy and innovations to drive sales and profitability.
We are looking for someone who deeply cares about the consumer and is enthusiastic about building brands with a relentless focus on attracting, engaging, and retaining consumers. You have a pulse on the latest innovation trends across consumer packaged goods. This role will also require you to act as an owner of your strategic projects, and as such we are looking for highly analytical individuals that are comfortable working within an entrepreneurial setting.
If you are a brand builder who thrives in a fast-paced environment and enjoys bringing innovative ideas to life while driving meaningful growth, we’d love to talk to you.
Job Responsibilities:
- Lead commercialization of innovation projects, partnering with cross functional teams to build best-in-class products with launch plans that ensure in-market success
- Lead packaging artwork process for new items and product renovations
- Partner with consumer insights team to design and implement studies to inform brand and innovation priorities within the Pure Protein portfolio
- Oversee Pure Protein organic social strategy and content, briefing internal and external partners for asset development where needed
- Support building breakthrough integrated marketing campaigns with emphasis on digital, social media, and in-store execution
- Assist in portfolio performance optimization and management of product assortment to maximize profit.
- Manage brand marketing budget successfully and accurately, including monthly reconciliation with finance team
- Consistently monitor external category and competitive market dynamics to inform marketing plans and growth priorities
Qualifications & Skills:
- Bachelor's degree in Marketing, Business, or related field. MBA optional.
- 3-5 years of experience in brand management, brand marketing, or marketing management with proven success driving complex projects forward.
- Proven ability to analyze the business and develop strategies and programs that have driven business results.
- Understanding the concepts of full product development and innovation philosophy.
- Consumer-first mindset in developing brand communication strategies.
- Ability to get things done in a complex system, with powerful sense of ownership and accountability.
Salary for the Associate Brand Manager role starts at $122,000.
Why Join Us?
- Opportunity to lead a critical function in a growing mid-size CPG company.
- Collaborative and entrepreneurial work culture.
- Competitive compensation and benefits package.
- Career development and growth opportunities.
If you are a driven brand builder with a passion for innovation, storytelling, and delivering results in a high-growth CPG environment, we invite you to apply and join our team!
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