growthroles

Metals Global Technology & Marketing Director (W / M / D)

Airliquidehr Open · verified Sep 23, 2026
2 Locations Full-time Director Marketing Leadership

At a glance

Leadership Marketing Leadership role at Airliquidehr. 2 Locations · full-time.

Pay not stated Marketing Director salary

RoleMarketing Leadership
SeniorityDirector
Location2 Locations
EmploymentFull-time
PostedSep 22, 2026 · 2d ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Model steel primary-production processes to clarify industrial-gas needs for developing projects
  • Set the metals technology roadmap and direct market, technology, and competitor monitoring
  • Assess site competitiveness, customer-site P&Ls, gas needs, and sustainability for cluster opportunities
  • Guide steel and non-ferrous strategy, market studies, and regional-account development with clusters
  • Represent the Group externally, train internal teams, and coordinate Metals stakeholders across functions

What you bring

  • At least ten to fifteen years of experience, with a strong technical background in steel primary production
  • Operational steelmaking experience such as ironmaking, steelmaking, R&D, technology, or major plant management
  • Deep knowledge of steel markets, established steel-industry relationships, and access to senior technical contacts
  • Strategic thinking, long-term perspective, customer focus, active listening, leadership, communication, and strong analytical skills

Who this fits

You’ll suit a senior steel-industry expert who can combine operational process knowledge with market strategy, customer discussions, and external representation. The role focuses mainly on global steel markets, with some non-ferrous coverage, and works with senior technical representatives and internal Metals stakeholders. Europe is the preferred location, though other locations may be possible.

From the employer

In the Customer & Markets team of the LI WBL, the position reports to the Metals Pole Director. The scope is mainly focused on steel - and to a least extent to non ferrous - markets worldwide.


How will you CONTRIBUTE and GROW?


Role :

  • Be the Group reference in the knowledge of the primary production processes and technologies of our Steel and non ferrous customers, as well as the use of industrial gases associated:
    • Be able to develop / use steel primary production processes models to provide an in-depth understanding of the industrial gas needs for projects under development,
    • Anticipate future technological evolution of the steelmaking & non-ferrous industry, and consequences in terms of business needs and strategic moves for the Group
    • Develop relationships and lead strategic discussions with technology providers
  • Lead the Strategic & Operational marketing activities, relying as well on Market managers in the team.
    • Give to the Group the strategic orientations for the steel & non-ferrous industries.
    • Contribute to the development of business opportunities with the geography clusters:
      • bring the expertise to assess the viability of the sites,
      • assess the P&L of customers’ sites,
      • understand the customer IG needs on primary production and their sustainability,
      • propose differentiating solutions.
  • Be the spearhead of the Group to identify future opportunities, and develop customer intimacy ahead of the projects through strategic conversations.
    • Make AL visible on these markets, and a valuable partner for our customers.
    • Share the Metals expertise within the Group
  • Be AL’s external voice in different organizations (e.g. Association for Iron and Steel Technology, European Steel Technology Platform), and events.

Main responsibilities:

  • Execution & performance of Site Competitiveness Assessment, process owner
  • Leader and owner of the Metals Market Technology Roadmap, driven by business needs
  • Leader of the the Market, Technology & Competitive watch,
  • Lead someMarket studies
  • Support to the Group strategic plans, and WBL strategic initiatives
  • Bring support to the clusters for prospective and business development needs, promote AL’s solutions to steel and non-ferrous customers, contribute to the development of Regional Accounts along with clusters
  • Owner of the Metals market data bases, as well as the customers’ processes models.
  • Internal Training on Steel & Non ferrous technologies & markets
  • Coordinate with internal AL stakeholders in Metals Market (Industrial Merchant WBL, Engineering & Construction, R&D, Clusters…)


Are you a MATCH?



  • 10-15+ years experience minimum
  • Strong technical background in the steel primary production processes through an operational experience within a steelmaking company (typical position: Ironmaking manager at a Technology Department, R&D Department or major steel plant manager, Ironmaking or Steelmaking Operations Manager) (Group Senior Expert or above level type of profile)

  • Steel markets knowledge, non-ferrous is a plus
  • Have strong networks in the steel industry
  • Ability to network with senior technical representatives of the steel industry (e;g.: CTO, R&D Directors)
  • Soft skills: strong customer orientation, active listening and integration of the different views (humility), strategic thinking & long-term vision, leadership & communication capabilities, analysis and synthesis capabilities.

Position preferably based in Europe, other locations might be possible.



Our Differences make our Performance

At Air Liquide, we are committed to build a diverse and inclusive workplace that embraces the diversity of our employees, our customers, patients, community stakeholders and cultures across the world.

We welcome and consider applications from all qualified applicants, regardless of their background. We strongly believe a diverse organization opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to innovate by living our fundamentals, acting for our success and creating an engaging environment in a changing world.

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