Sales Lead
At a glance
Senior Sales Leadership role at Anon. Remote, USA · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Build ICP-based target lists for specialty SMB services and reach prospects through email, LinkedIn, Instagram, and calls
- Test outreach angles weekly, qualify for fit, timing, and problem intensity, then run discovery and closing conversations
- Create pre-call decks, case-study sheets, and follow-up assets using internal agents and reviewing their work before sending
- Use SEO and digital-marketing knowledge during pitches, including audits, sitemaps, backlinks, AI-Overview optimization, and content strategy
- Keep CRM stages, notes, and next steps current while sharing objections, effective language, ICP updates, and pricing feedback weekly
What you bring
- One to four years in sales or adjacent work, including exposure to agency services, digital marketing, or SEO
- Strong written communication demonstrated through clear, effective outreach
- Reliable follow-up habits and comfort managing multiple sales steps without dropped tasks
- Experience closing deals, or the ability to become effective at closing quickly
Who this fits
This role suits an early-career seller with agency, SEO, or digital-marketing experience who can handle outbound volume, rejection, and end-to-end ownership. You should be comfortable using AI for sales drafts and personalization, and interested in building repeatable systems. The role is remote-friendly and involves close work with the founding team and Growth Lead.
From the employer
TL;DR
Run the full sales motion end-to-end: source → reach out → qualify → pitch → close. You bring digital-marketing / SEO subject-matter expertise and the grit to send 50 cold messages a day. The last 10% of every sale is SME judgment — that's why this isn't a generic SDR seat.
Why this role exists
Sales today is founder-led, end to end. We need a counterpart who can run the same motion, because at our stage the front end and the close are part of the same conversation. We want someone with real digital-marketing or SEO chops so prospects feel they're talking to a peer, not a script.
What you'll do
Top of funnel. Build target lists by ICP (specialty SMB services in the $1–10M range). Run outbound across email, LinkedIn, Instagram, cold calling. Test angles weekly.
Qualify ruthlessly. Fit + timing + problem intensity. We'd rather skip a marginal call than waste the slot.
Own the sales materials. Pre-call decks, case-study one-pagers, follow-up artifacts. We have internal agents that produce a lot of this for you — your job is to use them, give them better inputs, and review the output before it goes out.
Run pitches and close. Bring SEO and digital-marketing depth to the conversation. Prospects need to feel you actually understand their problem.
Feed market signal back. Objections that recur, language that lands, ICP refinements, pricing pushback. Weekly digest into the team.
Keep the CRM honest. Stages, notes, next steps. No dropped balls.
Profile we're optimizing for
Scrappy, young-ish in their career, hungry. Bias toward action.
Has done agency or SEO/digital-marketing work — enough to talk credibly about audits, sitemaps, backlinks, AI-Overview optimization, content strategy.
Comfortable with outbound volume and rejection.
AI-native (drafts sequences and personalization with Claude, doesn't grind them out manually).
Cares about systems, not just hitting today's number.
Success looks like (first 90 days)
Owns a meaningful share of new outbound volume by end of month 1.
Books and runs discovery calls independently.
First closes attributable to your pipeline by month 3.
A working library of pitch materials and objection responses, kept current.
Hard requirements
1–4 years in sales or sales-adjacent roles, with at least some agency / digital marketing / SEO exposure.
Strong written communication (the bar is high — we'll judge it from your outreach to us).
Organized follow-up habits. You don't drop balls.
Comfortable closing, or comfortable becoming comfortable closing fast.
Nice to have
Direct SEO sales experience.
Familiarity with Apollo, Clay, Instantly, Lemlist, and similar.
Comfort on camera for short video DMs / Loom follow-ups.
Compensation
Base + commission tied to closed-won, with a bonus on qualified meetings booked. We'll share specifics in the first call. We want this to be a real career bet, not a churn-and-burn SDR seat.
Logistics
Remote-friendly
Works closely with the founding team and the Growth Lead.
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