Growth Marketing Manager (m / f / d)
At a glance
Mid-level Growth Marketing role at AutoProff. Copenhagen.
Pay not stated Growth Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Own buyer lifecycle work from acquisition through activation and retention
- Launch and refine campaigns across email, paid, content, and events
- Define audiences and messaging while improving journeys, onboarding, and win-back flows
- Run tests, monitor funnel KPIs, and work with data teams on attribution accuracy
- Use HubSpot and similar tools to automate lifecycle messages and uncover AI opportunities
What you bring
- Bring at least four years in growth, demand generation, or lifecycle marketing
- Show a strong record of performance-focused campaigns
- Use marketing automation and CRM platforms, preferably HubSpot, with confidence in dashboards and testing
- Manage several campaigns through strong project planning and cross-team coordination
- Communicate excellently in Danish and English
Who this fits
You’ll suit a data-oriented marketer who wants ownership of the full customer lifecycle and enjoys testing in a lean, high-performing team. The role involves collaboration with Sales, Content, Design, RevOps, and data teams. It is based in Copenhagen, Denmark, and the company describes an international working environment.
From the employer
A career driven by you.
Join AutoProff and experience life in the fast lane. As part of the AutoScout24 Group, we are transforming the way used cars are traded across Europe. We operate in a fast-moving B2B marketplace where growth marketing, demand generation, and data-driven campaigns directly impact business growth.
For a career where you can turn data into action and see your campaigns move key funnel metrics, join our international community.
Why this role is unique
- Key role in growth marketing across the full customer lifecycle
- Ownership of end-to-end campaigns from acquisition to retention
- Direct impact on funnel performance, product usage, and revenue
- Strong focus on data-driven decision-making and experimentation
- Part of a lean, high-performing team
What you’ll do
- Own buyer lifecycle strategy across acquisition, activation, and retention
- Execute multi-channel campaigns across email, paid, content, and events
- Build and optimise customer journeys, onboarding flows, and win-back programmes
- Define target audiences, messaging, and campaign concepts
- Collaborate with Sales, Content, Design, and RevOps
- Run A/B tests across messaging, channels, and timing
- Track KPIs and optimise performance across the funnel
- Work with data teams to ensure reporting and attribution accuracy
- Automate lifecycle communication using HubSpot and similar tools
- Identify opportunities to improve performance through automation and AI
What you’ll bring
- 4+ years of experience in growth marketing, demand generation, or lifecycle marketing
- Strong track record in performance-driven campaigns
- Experience with marketing automation and CRM tools (HubSpot preferred)
- Comfort working with data, dashboards, and experimentation
- Strong project management and ability to manage multiple campaigns
- Experience collaborating across cross-functional teams
- Excellent Danish and English communication skills
Nice to have
- Experience in B2B, SaaS, or marketplace environments
- Experience with paid channels or in-product messaging
- Familiarity with AI tools in marketing workflows
- Additional language skills such as German
A culture of growth
We offer an environment where you can take ownership, experiment, and contribute to a business that is continuously evolving.
For a career where you can drive our business and shape your future, apply now.
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