Brand Designer

Baseten baseten.co Open · verified Sep 24, 2026

Hybrid San Francisco New York Full-time Mid-level Brand Marketing

At a glance

Mid-level Brand Marketing role at Baseten. San Francisco · full-time · $100,000–$175,000 base.

SalaryStated by Baseten

$100,000 – $175,000

Base salary for this role, in USD per year, as published in the posting.

This role, from BasetenOur estimate for the market: $153,905–$202,500Median $175,375

Below the market median of $175,375 for mid-level brand marketing roles in San Francisco.

Worked out from 24 postings that stated pay, median $175,375. Last updated Sep 23, 2026.

RoleBrand Marketing

SeniorityMid-level

LocationSan Francisco

WorkplaceHybrid

EmploymentFull-time

Base pay$100,000–$175,000

PostedJul 6, 2026 · 2mo ago

Also hiring inNew York

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll lead brand campaigns across digital channels, events, and out-of-home
You'll team with engineering and product marketing on major launches
You'll translate technical concepts into clear visual communication
You'll build a scalable visual identity system for Baseten
You'll carry work from concept to launch with marketing, product, engineering, and leadership

What you bring

You'll show exceptional visual craft and close attention to detail through your portfolio
You'll explain design decisions clearly and work well with collaborators
You'll know when a repeatable system is needed instead of one-off assets
You'll take ownership of complex, cross-functional work in a fast-moving, quality-focused setting
You'll make technical ideas understandable without flattening their complexity

Who this fits

This suits a designer who enjoys technical products, has strong design convictions, and can explain their choices. You'll work in a fast-moving, collaborative environment with a high quality bar, owning cross-functional projects from concept through launch. The role is hybrid in San Francisco.

From the employer

ABOUT BASETEN

Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma, and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F, led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to ship AI products.

THE ROLE

Lead large-scale brand campaigns across digital, events, and out-of-home.
Partner with engineering and product marketing on major product launches.
Turn complex technical ideas into clear, compelling visual communication.
Evolve the Baseten visual identity into a brand system that scales.
Own projects end-to-end, from concept through launch, collaborating directly with marketing, product, engineering, and leadership.
Shape our employer brand and help define how new hires experience Baseten.
Raise the bar for craft across every customer touchpoint.

REQUIREMENTS

You have a portfolio of exceptional work with outstanding visual craft and attention to detail.
You care deeply about quality and sweat the details.
You communicate ideas clearly and thrive in collaborative environments.
You know when to build systems, not just execute on assets.
You default to ownership and are comfortable leading highly cross-functional projects from concept through launch.
You're excited by technical products and know how to make complex ideas feel consumable without oversimplifying them.
You thrive in a fast-moving environment with a high bar for quality.
You have strong opinions about design and can articulate why something works - and why it doesn't.

NICE TO HAVE

Motion design and animation experience
Experience designing for developers or highly technical audiences.

BENEFITS

Competitive compensation, including meaningful equity
(U.S. only) 100% coverage of medical, dental, and vision insurance for employee and dependents
Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
Paid parental leave
Fertility and family-building stipend through Carrot
(U.S. only) Company-facilitated 401(k)
Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.

Apply now to embark on a rewarding journey in shaping the future of AI! If you are a motivated individual with a passion for machine learning and a desire to be part of a collaborative and forward-thinking team, we would love to hear from you.

At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).