Head of Growth

Broccoli AI broccoli.com Open · verified Sep 24, 2026

On-site San Francisco Full-time Director Growth Marketing

At a glance

Leadership Growth Marketing role at Broccoli AI. San Francisco · full-time · $200,000–$230,000 base.

SalaryStated by Broccoli AI

$200,000 – $230,000

Base salary for this role, in USD per year, as published in the posting.

This role, from Broccoli AIOur estimate for the market: $195,000–$281,750Median $222,895

In line with the market median of $222,895 for lead growth marketing roles in San Francisco.

Worked out from 19 postings that stated pay, median $222,895. Last updated Sep 22, 2026.

RoleGrowth Marketing

SeniorityDirector

LocationSan Francisco

WorkplaceOn-site

EmploymentFull-time

Base pay$200,000–$230,000

PostedMay 20, 2026 · 4mo ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build pipeline for SMB, mid-market, and enterprise sales
Run demand generation across inbound and outbound channels
Improve funnel conversion by testing channels, messaging, and go-to-market motions
Measure attribution, CAC, pipeline, and performance to identify revenue drivers
Create AI-powered growth workflows and expand the demand generation team over time

What you bring

At least eight years of proven B2B pipeline generation
A strongly analytical, experiment-led approach to growth
Confidence using AI to increase execution capacity
Ability to move between strategic planning and hands-on delivery
Willingness to work in the office five days a week

Who this fits

You’ll thrive as a high-agency, fast-moving growth operator with a founder mindset. Experience in a high-growth Series B or C startup, vertical SaaS, or SMB software is a strong plus. This role is not suited to brand marketers without pipeline ownership or managers who mainly coordinate agencies. You’ll work onsite in San Francisco five days a week.

From the employer

About Broccoli

At Broccoli, we're building AI teammates for the people who build and maintain our world.

We partner with plumbing, HVAC, and electrical contractors, the hardworking businesses that keep homes and communities running, and replace fragmented software and repetitive manual work with AI that actually gets the job done.

Our AI teammates answer phones, book appointments, follow up with customers, recover missed revenue, and help contractors deliver exceptional customer experiences, all while integrating seamlessly with platforms like ServiceTitan.

Before we wrote a single line of code, we visited more than 140 contractors to understand how these businesses truly operate. That firsthand experience shaped everything we've built.

Today:

Hundreds of contractors rely on Broccoli every day.
We've grown to $15M+ ARR in under two years.
We're trusted by everyone from independent contractors to some of the largest private equity backed operators in the home services industry.
We're backed by Khosla Ventures and Y Combinator.

We're still just getting started.

The role

We’re hiring a Head of Growth to own pipeline creation at Broccoli.

Your job is to build and scale the systems that generate high-quality pipeline for the sales team.

We want someone highly analytical, deeply experiments-driven, and obsessed with figuring out what actually drives revenue. This is not a traditional “manage agencies and report on MQLs” marketing role.

You should constantly be testing:

Channels
Messaging
Funnel conversion
Outbound motions
Paid campaigns
Events and partnerships
AI-powered automations and workflows

You’ll work closely with the founders, sales team, and RevOps to build the growth engine behind Broccoli’s next stage.

What you’ll own

Pipeline generation across SMB, mid-market, and enterprise
Demand gen strategy and execution across inbound + outbound
Funnel optimization and conversion improvement
Experimentation across channels, messaging, and GTM motions
Attribution, CAC, pipeline reporting, and performance metrics
AI-driven growth systems and automations
Hiring and scaling the demand gen function over time

Who we’re looking for

Must-haves

Strong analytical and growth mindset
8+ yrs of proven track record driving B2B pipeline
Highly experiments-driven
AI-native and excited about using AI to scale execution
High-agency and fast-moving
Comfortable operating strategically and hands-on
Excited to work in-office five days a week

Strong plus

Experience at a high-growth Series B/C startup
Vertical SaaS or SMB software experience
Experience building both inbound and outbound pipeline systems
Founder/operator mentality

Not a fit

Brand marketers without pipeline ownership
People optimized around MQLs over revenue
Managers who mainly coordinate agencies instead of executing

Broccoli is an equal-opportunity employer and complies with all applicable federal, state, and local fair employment practice laws.