Growth Marketing Manager
At a glance
Mid-level Growth Marketing role at Cache Ventures. Remote, United States.
Pay not stated Growth Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build data-led growth plans, define target markets, and set KPIs tied to business goals
- Run campaigns across PPC, email, content, social, SEO, and landing pages
- Create lead programs and improve the acquisition funnel to lift sign-ups
- Retain customers and encourage moves to higher subscription tiers
- Track results, test approaches, and adjust tactics with sales, engineering, and customer success
What you bring
- Bring at least three years of hands-on SaaS growth marketing experience
- Understand SaaS models, customer lifecycles, and AARRR or Pirate Metrics
- Know digital marketing channels, marketing automation tools, and analytics
- Interpret data, solve problems, and communicate well across teams
- Bring creative thinking and a willingness to test new growth approaches
Who this fits
You’ll suit a proactive self-starter who enjoys fast experimentation, optimization, and asynchronous work. You’ll collaborate with leadership and cross-functional teams while working remotely. The listing places the role in the United States but also says you can work from anywhere in the world, with flexible hours and a loose vacation policy.
From the employer
Embark on a transformative journey with this exciting, new role where your contributions truly matter. Here, your voice resonates, ideas are swiftly tested, strategies pivot dynamically, and asynchronous work is not just embraced, but encouraged.
We're seeking a proactive self-starter who naturally brings innovation solutions to the table. You will collaborate closely with our leadership team by developing and executing data-driven marketing strategies across various channels, with a heavy emphasis on experimentation, optimization, and scaling to achieve sustainable business expansion; essentially, their primary goal is to find repeatable methods to attract and retain customers for a SaaS product using a data-centric approach.
If you thrive on hitting the ground running, this role is tailor-made for you.
Responsibilities
Strategic Planning
Identifying target markets, developing comprehensive marketing strategies aligned with business objectives, and setting KPIs to measure success.
Campaign Execution
Creating and managing marketing campaigns across various digital channels like paid advertising (PPC), email marketing, content marketing, social media, SEO, and landing pages.
Lead Generation
Designing and implementing lead generation initiatives to attract qualified potential customers.
Customer Acquisition
Optimizing the customer acquisition funnel to increase conversion rates and drive new user sign-ups.
Customer Retention
Implementing strategies to retain existing customers and encourage upgrades to higher subscription tiers.
Data Analysis & Reporting
Monitoring campaign performance using analytics tools, extracting actionable insights, and making data-driven adjustments to marketing strategies.
A/B Testing & Experimentation
Continuously testing different marketing approaches to identify the most effective tactics for maximizing ROI.
Collaboration with Cross-Functional Teams
Working closely with sales, engineering, and customer success teams to ensure alignment and smooth customer journey.
Requirements
- 3+ years of hands-on experience as a SaaS growth marketing professional
- Deep understanding of SaaS business models and customer lifecycle
- Experience with the AARRR Funnel / Pirate Metrics
- Proficiency in digital marketing channels and tactics
- Data analysis and interpretation skills
- Strong analytical and problem-solving abilities
- Experience with marketing automation tools
- Excellent communication and collaboration skills
- Ability to think creatively and experiment with new marketing strategies
Benefits
- Base Salary + Cache Rewards
- Work from anywhere in the world
- Loose vacation policy
- Flexible work hours
Please note this role is for our portfolio company emailable.com
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