Senior Performance Marketing Manager:in (m / w / d)
At a glance
Senior Performance Marketing role at celebrate company GmbH. Remote, Germany · full-time.
Pay not stated Performance Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build the new product’s marketing system across Meta acquisition, landing pages, conversion work, CRM and lifecycle campaigns
- Interview customers and analyze qualitative feedback to shape positioning, messaging and early growth priorities
- Run frequent tests across channels, creative concepts and AI-enabled workflows against acquisition and activation measures
- Review campaign results, steer spending, forecast outcomes and recommend actions with product, business and executive partners
What you bring
- Several years of practical growth marketing experience for a digital consumer product in a fast-moving startup or scale-up
- A track record managing paid social, particularly Meta, alongside CRM or lifecycle programs and rigorous performance analysis
- Native German and fluent English, plus comfort using product analytics tools such as Amplitude
Who this fits
You’ll suit this role if you like being the sole marketing owner, building from an early beta stage and turning hypotheses into live campaigns quickly. The work favors someone who can create landing pages, produce ads, retrieve performance data and use AI tools as part of daily workflows. It is a senior remote position based within the GSA region, with flexible part-time options available.
From the employer
We create lasting memories through beautiful stationary and photo products.
kartenmacherei, part of celebrate company, is the leading e-commerce provider for beautiful and personalized stationery products in the DACH region. As part of the celebrate company, we also inspire customers throughout Europe with our other brands such as Atelier Rosemood and faireparterie.
We're looking for a Senior Performance / Growth Marketing Manager (m/f/d) to become the dedicated end-to-end marketing owner for a new digital B2C product within celebrate company, building all marketing activities from the ground up. You'll combine paid acquisition, landing page optimization, CRM and customer research into one cohesive growth engine – with a strong AI-first approach to how you work. This role sits within a small, autonomous cross-functional team and reports into the CMO organization, based remotely within the GSA region.
The yearly salary range for this position is 58.900-80.000€ (Senior) / 76.000-114.600€ (Principal).
Your role
End-to-end ownership of all marketing activities – from paid acquisition on Meta through landing page creation and conversion rate optimization to CRM and lifecycle campaigns
Customer research through regular interviews and qualitative feedback to inform product positioning, messaging, and growth priorities in a very early beta stage
Continuous growth experimentation across new channels, creative formats, and AI-powered workflows, with full responsibility for marketing KPIs such as cost per install, funnel conversion, and activation rates
Marketing performance reporting and budget steering, including campaign analysis, forecasting, and data-driven recommendations in close collaboration with the Product & Business Lead, the CMO and the founder
Your benefits
We value flexibility: Flexible remote work, part-time options, modern hardware (Macbooks), collaborative office spaces (flex desks)
We embrace new work: Agile working, fair pay, competency- and leadership models
We care for your well-being: Nilo.health, Corporate Benefits, JobRad, workations, sabbaticals, 30 days paid vacation, and your personal benefit of choice: Wellpass, Hansefit or DB Jobticket
We want to grow with you: Internal development, coaching, regular feedback- and growth processes, flexible external learning
We are one team: Office meals, (voluntary) events, remote team building, furry office friends and exclusive family & friends discounts
Your profile
Several years of hands-on experience in growth marketing for a digital B2C product in a fast-paced startup or scale-up environment, ideally as a founding marketer or first marketing hire
Proven experience running and optimizing paid social campaigns (especially Meta) as well as CRM/lifecycle campaigns, with strong analytical skills and a creative/aesthetic mindset, familiarity with product analytics tools like Amplitude
Native-level German and fluent English; experience with app marketing, Influencer marketing and/or SEA is a plus
Your mindset
AI-first – You actively seek out AI tools and agents to accelerate your work, and you're energized by building marketing workflows where AI is a core part of how you operate, not an afterthought
Hands-on – You thrive as the sole marketing owner, moving quickly from hypothesis to live campaign, and you're comfortable building landing pages, creating ads, and pulling performance data yourself
Experiment-driven – You prefer running ten small tests over one big launch, measure everything against clear hypotheses, and use data to decide what scales and what stops
About celebrate company
celebrate company is a group made up of six brands: Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind. Together we run e-commerce shops, production sites and additional digital services across Europe, all with the same goal: turning meaningful moments into beautiful memories. Our culture is built on a growth mindset, open feedback and flexibility. That's how we take ownership, try bold new things and grow together.
Ready to apply?
We're excited to meet you! Apply now via our online application. Don't have a CV at hand? We're fine if you add the link to your Linkedin profile to your application.
For further questions, get in touch with Lea (Senior HR Business Partner).
E-Mail: pauline.maurier@celebrate.company
Please note that we do not accept applications via e-mail.
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