Digital Communications Associate

City of New York nyc.gov Open · verified Sep 24, 2026

On-site New York Full-time Junior Communications

At a glance

Entry-level Communications role at City of New York. New York · full-time · no salary stated · we estimate $59,750–$105,000.

Estimated pay

City of New York has not published a salary for this role. The figure below is our estimate, not theirs.

$59,750 – $105,000

What the middle half of entry-level communications roles in New York paid, among postings that did state a salary.

Worked out from 17 postings that stated pay, median $71,000. Last updated Sep 23, 2026.

RoleCommunications

SeniorityJunior

LocationNew York

WorkplaceOn-site

EmploymentFull-time

PostedAug 18, 2026 · 5w ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll write and format blog, newsletter, and social content for workforce communications
You'll schedule social posts, monitor audience responses, and maintain a consistent voice
You'll measure campaign results with Google Analytics or platform dashboards
You'll create newsletters, refresh web and intranet pages, and improve digital usability
You'll oversee infographics and short videos explaining health plans and agency updates

What you bring

You qualify with a baccalaureate degree from an accredited college plus two years in related community work or activities
Alternatively, you can bring high school completion and six years of related community work or activities
Your education and experience may combine equivalently, but you need at least one year of related experience

Who this fits

This junior role suits someone interested in labor, municipal policy, and public service communications. You'll work onsite in New York within OLR's newly established Communications Division and support both public-facing and internal messaging.

From the employer

The Office of Labor Relations (OLR) represents the Mayor in the conduct of all labor relations between the City of New York and labor unions representing employees of the City. The Commissioner serves on behalf of the Mayor as the City’s liaison with both labor and management in the private sector. The office is authorized by Executive Order 38 (February 7, 1967), amended by Executive Order 13 (July 24, 1990).

Additionally, OLR administers the Health Benefits Program, Management Benefits Fund, Employee Assistance Program, Work Well NYC, Medicare Part B Reimbursement and Pre-Tax Benefits & Citywide Programs including the Deferred Compensation Plan and NYCE IRA. In addition to negotiating collective bargaining agreements, OLR serves as a resource to agencies with regard to workforce labor issues and works with the Municipal Labor Committee (MLC) to pursue innovations in a variety of areas, particularly regarding City health insurance programs. The staff at OLR assist their fellow agencies in handling personnel and payroll issues, conducting labor-management meetings, representing the City at representation hearings, and handling all employee grievances and arbitration matters while also negotiating collective bargaining agreements with the City's 149 bargaining units.

Within OLR, the newly established Communications Division operates as the strategic engine for building a dedicated public-facing communications apparatus from the ground up. This position will directly impact the lives of over a million New York City public servants and retirees, helping shape how essential health benefits, wellness initiatives, and labor policies are communicated across the entire municipal workforce. The Digital Communications Associate will work with the Director of Communications to connect workforce engagement with broader public education, helping New York City constituents understand the vital intersection of labor, public service, and city life making this an ideal placement for anyone passionate about the modern labor movement and municipal policy.

Job Summary:

- Content Creation & Copywriting: Drafting, editing, and formatting materials for blogs, newsletters, and social platforms.
- Social Media Management: Scheduling posts across platforms, monitoring audience comments, and ensuring consistent brand voice.
- Digital Analytics: Tracking metrics using tools like Google Analytics or platform dashboards to evaluate campaign performance.
- Email Marketing: Designing and sending newsletters for health and employee benefits externally, as well as internal OLR communication newsletters.
- Website/Intranet Updates: Refreshing site visuals and content, uploading publications, and optimizing pages for digital engagement and user experience.
- Graphic/Multimedia Design: Oversee the creation of infographics and short-form video content to help simplify complex health plan details and agency updates for a general audience.
- Internal Communications:. Assist with the planning of internal events (staff meetings, State of the Agency, etc.) as necessary.

COMMUNITY COORDINATOR - 56058

1. A baccalaureate degree from an accredited college and two years of experience in community work or community centered activities in an area related to the duties described above; or
2. High school graduation or equivalent and six years of experience in community work or community centered activities in an area related to the duties as described above; or
3. Education and/or experience which is equivalent to "1" or "2" above. However, all candidates must have at least one year of experience as described in "1" above.

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.