Senior Demand Marketing Manager - Intellectual Property (1 Year Mat Cover)
At a glance
Senior General Marketing role at Clarivate. London · full-time · no salary stated · we estimate £57,500–£101,875.
Clarivate has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape demand plans for the IP Management software portfolio across global and regional priorities
- You'll turn business goals, market insight, and audience needs into integrated campaigns that create measurable demand
- You'll align sales and marketing partners around targeted campaigns with clear commercial relevance
- You'll work with regional sales to uncover pipeline opportunities, improve lead conversion, and move open deals forward
- You'll review campaign, funnel, and pipeline results to refine activity and guide planning
What you bring
- Bring a bachelor's degree and at least seven years in demand or field marketing at a mid-to-large company
- Know how to use CRM and marketing automation tools
- Understand performance reporting, campaign analytics, and funnel measurement
Who this fits
This suits a senior demand marketer who can connect global planning with regional sales activity and performance analysis. The role is a one-year maternity cover based in London, with hybrid attendance two to three times weekly, Monday-to-Friday hours, some flexibility around core hours, and occasional business travel.
From the employer
Clarivate is seeking a Senior Demand Marketing Manager to lead demand marketing for the IP Management software portfolio. This role will own demand generation planning and execution across global and regional initiatives, partnering closely with sales and marketing teams to drive engagement, strengthen pipeline and support business growth.
About You – experience, education, skills, and accomplishments…
Bachelor’s degree required
7+ years of experience in demand or field marketing within a mid-to-large corporation
Experience working with and knowledge of CRM and marketing automation tools
Understanding of marketing performance reporting, campaign analytics, and funnel measurement
It would be great if you also had…
An MBA or advanced degree
Marketing experience in software, data or services
B2B marketing experience
Experience with a global/multi-national organization
What will you be doing in this role?
Develop demand generation strategies that support global and regional priorities for the IP Management software portfolio.
Translate business priorities, market insights, and audience needs into integrated campaigns that drive measurable demand.
Collaborate with sales and cross-functional marketing teams to ensure campaigns are aligned, targeted, and commercially relevant.
Work with regional sales teams to identify pipeline opportunities, improve lead conversion, and help progress open opportunities.
Analyze campaign, funnel, and pipeline performance to optimize activity and inform future planning.
About the team
The Clarivate IP marketing team partners closely with product, sales, and marketing to advance the category strategy and key go-to-market initiatives. Together, we help our customers make faster, more informed decisions for building, protecting, and commercializing innovation. As part of the broader marketing organization, we collaborate closely with industry, product, and field marketing colleagues to deliver compelling narratives that support solution selling.
Hours of work
This is a full-time, 1 year maternity cover position based in our London, UK office. This is a hybrid position with office attendance of 2-3 times a week. This position may require occasional business travel. This position requires a working schedule Monday – Friday with some scheduling flexibility available around core working hours.
At Clarivate, we are committed to providing equal employment opportunities for all qualified persons with respect to hiring, compensation, promotion, training, and other terms, conditions, and privileges of employment. We comply with applicable laws and regulations governing non-discrimination in all locations.
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