Marketing Analyst
At a glance
Mid-level Marketing Analytics role at Collabera. Hoboken · full-time.
Pay not stated Marketing Analyst salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Own marketing tracking, measurement, analysis, and optimization
- Gather ongoing marketing reports and turn findings into useful actions
- Track campaigns in Google Analytics, Eloqua, and Salesforce
- Present performance results and opportunities to key stakeholders
- Set annual and campaign targets using historical data and revenue goals
What you bring
- A bachelor's degree in Marketing or Finance
- Four to six years of experience in marketing or a related field
- Strength with data analysis, forecasting, goal setting, and comprehensive reporting
- Comfort with marketing operations, data mining, and landing page work
- Aptitude for marketing technology and presenting to leadership
Who this fits
You'll suit this role if you can work with marketing data, explain performance clearly, and collaborate with internal and external teams. The position is onsite in Hoboken, New Jersey. It is listed for seven months and may be extended.
From the employer
Established in 1991, Collabera has been a leader in IT staffing for over 22 years and is one of the largest diversity IT staffing firms in the industry. As a half a billion dollar IT company, with more than 9,000 professionals across 30+ offices, Collabera offers comprehensive, cost-effective IT staffing & IT Services. We provide services to Fortune 500 and mid-size companies to meet their talent needs with high quality IT resources through Staff Augmentation, Global Talent Management, Value Added Services through CLASS (Competency Leveraged Advanced Staffing & Solutions) Permanent Placement Services and Vendor Management Programs.
Collabera recognizes true potential of human capital and provides people the right opportunities for growth and professional excellence. Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, Medical, Dental and Vision insurance, 401K retirement savings plan, Life Insurance, Disability Insurance.
Position Details:
Title: Marketing Analyst
Location: Hoboken NJ, 07030
Duration: 7 months (May Extend)
Description:
· Operates as a marketing data scientist responsible for all tracking, metrics, analytics, and optimizations
· Collects and analyzes key marketing reports on an ongoing basis to provide actionable takeaways
· Accurately tracks campaigns and reports within Google Analytics, Eloqua and Salesforce, which will require strong aptitude for and willingness to work within marketing technologies
· Provides recurring presentations to key stakeholders on performance and opportunities
· Forecasts annual marketing goals by aligning historical data with revenue goals
· Forecasts individual campaign goals
· Understands Marketing Operations and is comfortable with data mining, landing page creation and ops, etc.
· Reporting includes marketing funnel analysis from velocity to makeup, monthly Onesource Marketing performance reports, total marketing campaign reports and goals, annual metrics, and more
· Skills include aptitude for data analysis, forecasting, goal setting, comprehensive report creation, marketing technology, leadership presentations, and ability to work as a partner for internal and external teams.
Requirements:
· Bachelor's degree in Marketing or Finance and 4-6 years of experience in the field or in a related area
To know more about this position or to schedule an interview, please contact
Nimish Singh
Nimish.Singh(at)collabera.com
973-805-7507
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