Events Manager, B2B Commercial Marketing

Events Manager, B2B Commercial Marketing

Are you passionate about creating exceptional client and prospect experiences that drive engagement, strengthen relationships, and generate business growth?

Do you thrive managing complex events from strategy through execution while partnering with senior leaders and cross-functional teams to deliver measurable results?

About the Role

As the Events Manager, Commercial Marketing (B2B), you will lead the planning and execution of Conduent's portfolio of client, prospect, and industry events. This role is responsible for bringing our brand, solutions, and value proposition to life through high-impact experiences that support pipeline growth, strengthen customer relationships, and elevate market visibility.

You will collaborate closely with Marketing, Sales, Brand, and external partners to deliver seamless in-person and virtual events while ensuring every experience aligns with business objectives and drives measurable outcomes.

Responsibilities

Event Strategy & Planning

• Develop and execute a portfolio of in-person and virtual events aligned with business growth and pipeline objectives.
• Create event strategies that support demand generation, brand awareness, customer engagement, and sales priorities.
• Identify opportunities to maximize event impact and support commercial marketing initiatives.

Event Execution & Management

• Manage end-to-end event execution, including logistics, vendor relationships, contracts, budgets, timelines, and onsite coordination.
• Oversee event planning activities to ensure flawless delivery and exceptional attendee experiences.
• Coordinate with internal and external stakeholders to ensure all event components are delivered on schedule and within budget.

Cross-Functional Collaboration

• Partner with Commercial Marketing, Solution Marketing, Brand & Design, and Sales teams to ensure alignment on event goals and messaging.
• Collaborate with stakeholders to develop integrated event plans and supporting marketing activities.
• Serve as the primary point of coordination across teams involved in event planning and execution.

Executive & Client Experiences

• Design executive-level agendas, customer engagements, and event experiences that showcase Conduent's solutions and business impact.
• Support flagship programs, industry conferences, and strategic client events.
• Ensure all experiences reflect Conduent's brand standards and value proposition.

Demand Generation & Performance Measurement

• Partner with marketing teams to support attendance generation, audience engagement, and post-event follow-up activities.
• Measure event effectiveness through key performance indicators, including attendance, engagement, Sales Accepted Leads (SALs), and pipeline influence.
• Provide insights and recommendations to continuously improve event performance and ROI.

Process Improvement & Program Optimization

• Develop scalable processes, playbooks, and best practices to improve efficiency and consistency across the events portfolio.
• Identify opportunities to streamline execution and enhance attendee experiences.
• Maintain event governance and operational excellence across all programs.

Requirements

• 7+ years of B2B event management experience, preferably within enterprise services, technology, or business services environments.
• Proven success managing complex, multi-stakeholder events and executive-level experiences.
• Strong project management and organizational skills with the ability to manage multiple events simultaneously.
• Experience aligning events with demand generation, lead generation, and pipeline objectives.
• Excellent communication, collaboration, and stakeholder management skills.
• Experience working with CRM systems, marketing automation platforms, and event management tools.
• Strong attention to detail and ability to thrive in a fast-paced, deadline-driven environment.
• Ability to travel as needed to support event execution.

Flexible Working

At Conduent, we value individuality and flexible working arrangements. In this role, you can expect:

• Remote Work: Enjoy the flexibility of working from home while optimizing your work-life balance.

Working for You

We offer perks and rewards designed to support you:

• Health & Welfare Benefits: Comprehensive plans tailored to your needs, effective from day one.
• Retirement Savings: Robust programs to help you secure your financial future.
• Employee Discounts: Access to a wide range of discounts on merchandise, services, travel, and more.
• Career Growth Opportunities: Paths for advancement within a global organization.
• Paid Training: Learn while you earn with award-winning learning platforms.
• Paid Time Off: Competitive PTO packages to help you recharge.
• Great Work Environment: Join an award-winning culture that values diversity and inclusion.

Join Us

At Conduent, we are united by a shared mission. We understand that our success is driven by the success of our associates. When you join us, you’ll find opportunities to:

• Bring your authentic self to work every day.
• Grow and thrive both personally and professionally.
• Make a meaningful impact with our clients, in our communities, and for the millions of people we serve.

With over 50,000 associates in 24 countries, you’ll be part of a global team that’s shaping the future — for the company and for yourself.

Pay Transparency

Pay Transparency Laws in some locations require disclosure of compensation and/or benefits-related information. For this position, actual salaries will vary and may be above or below the range based on various factors including but not limited to location, experience, and performance. In addition to base pay, this position, based on business need, may be eligible for a bonus or incentive.

In addition, Conduent provides a variety of benefits to employees including health insurance coverage, voluntary dental and vision programs, life and disability insurance, a retirement savings plan, paid holidays, and paid time off (PTO) or vacation and/or sick time. The estimated salary range for this role is ($74,690 - $97,000).