Sales Development Manager - East

Cresta Open · verified Sep 24, 2026

New York Full-time Manager Sales Development

At a glance

Mid-level Sales Development role at Cresta. New York · full-time · $142,000–$190,000 OTE.

On-target earningsStated by Cresta

$142,000 – $190,000

On-target earnings for this role, in USD per year, as published in the posting. Base plus commission; the split is in the posting.

RoleSales Development

SeniorityManager

LocationNew York

EmploymentFull-time

OTE$142,000–$190,000

PostedSep 4, 2026 · 2w ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Lead the East Coast SDR team by hiring, onboarding, and coaching its members
Create and refine data-led outbound and inbound pipeline plays
Build a high-accountability culture using incentives and performance contests
Track SDR KPIs, quotas, and SLAs each day, then report the results
Work with Marketing, RevOps, and Sales on ICP, messaging, and process initiatives

What you bring

Bring at least two years leading sales or SDR teams at a fast-growing technology company
Know modern SDR platforms such as Gong, LinkedIn Sales Nav, 6sense, and ZoomInfo
Have run multichannel outbound programs and improved the supporting playbooks
Show quota success as both a leader and individual contributor, with strong pipeline and forecasting analysis
Have partnered with AEs, Marketing, and RevOps on ICP, messaging, and process

Who this fits

You’ll suit a sales development leader who wants to build the team’s operating playbook while developing reps into future AEs and managers. You must be based in the NYC area and work from the office on Mondays and Wednesdays.

From the employer

Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day.

Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, Ping Wu, founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences.

Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta.

You'll build and lead our East Coast SDR team, driving outbound and inbound pipeline generation for Cresta's AI/CX platform. This is a build role: you're setting the playbook, not inheriting one. NYC based, in office 2x/week (Mon/Wed).

RESPONSIBILITIES

Hire, onboard, and develop exceptional SDR talent
Build and iterate on a data-driven outbound and inbound strategy
Foster a culture of high accountability and performance
Motivate the team through incentives and contests
Uplevel SDRs and help them grow into future AEs and managers
Report on SDR KPIs to ensure quotas and SLAs are hit daily
Partner cross-functionally with Marketing, RevOps, and Sales on key initiatives

QUALIFICATIONS

2+ years of sales/SDR leadership experience in a high-growth technology company
Located in the NYC area, in office 2x/week (Mon/Wed)
Deep understanding of modern SDR tools: Gong, LinkedIn Sales Nav, 6sense, ZoomInfo, etc.
Experience executing an outbound multichannel strategy and optimizing playbooks
Consistent track record of exceeding quota, both as a leader and as an IC
Strong analytical experience managing pipeline goals and forecasting
Experience partnering with AEs, Marketing, and RevOps on ICP, messaging, and process

Perks & Benefits:

We offer Cresta employees a variety of medical, dental, and vision plans, designed to fit you and your family’s needs
Flexible vacation time to promote a healthy work-life blend
Paid parental leave to support you and your family
Monthly Gym & Phone allowance
Work from home office stipend to help you succeed in a remote environment
Lunches and dinners included for in-office employees via Grubhub

Compensation at Cresta:

Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location-based pay that reflects the market and what each individual brings to the table.

The posted salary range represents what we expect to pay for this role in a given location. Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.

This role is variable target compensation eligible. There is potential to exceed target earnings when goals are surpassed.

OTE Range: $142,000 to $190,000 + Offers Equity

Our use of AI in recruiting: We may use AI tools in our recruiting process, which require human review and oversight. If you have questions about our use of AI or wish to opt out, please contact recruiting@cresta.ai (if you are opting out, please use the subject ‘Opt-Out’ in your email).

Recording & AI transcription: We do not authorize candidates to record or use AI transcription of any interview by phone, notetaker app, AI glasses, or other device. Candidates may request an exception or accommodation for review during the interview process as needed.

Recruiting impersonation scams: We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Cresta recruiting email communications will always come from the @cresta.ai domain. Any outreach claiming to be from Cresta via other sources should be ignored.