Revenue Marketing Manager
At a glance
Mid-level General Marketing role at Curotec. Philadelphia · full-time · no salary stated · we estimate $65,750–$82,500.
Curotec has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build a data-led demand engine that generates and improves pipeline
- Launch and refine campaigns across email, social, search, and paid media
- Own website performance, content direction, SEO, and conversion improvement
- Track MQL quality, attribution, CAC, conversion rates, and channel ROI
- Work with sales on handoffs, then turn successful tests into repeatable playbooks
What you bring
- At least five years of B2B SaaS or technology marketing tied to meaningful growth
- Hands-on ability to configure and run HubSpot
- Strong writing skills and a record of producing persuasive content
- Practical expertise with UTM tracking, GTM, attribution, SEO, keywords, and analytics tools
- Experience with multi-channel paid media and meeting measurable demand generation goals
Who this fits
You’ll suit a hands-on, data-focused marketer who works independently, moves quickly, and can build a function from the ground up. This is Curotec’s first marketing role, reporting directly to the CEO with broad execution ownership and potential to build a team later. The job is onsite at the Center City Philadelphia office for at least three days per week, ideally five.
From the employer
Note, this is an onsite role, at least 3 days per week(ideally 5), at our Center City Philadelphia office.
About Curotec
Curotec is a rapidly scaling software professional services business, and we're looking for our first marketing hire to own and drive our revenue generation engine. This is a hands-on, execution-focused role where you'll build and optimize our entire marketing function from the ground up.
About You
You're a data-driven demand generation professional who thrives on building and scaling marketing engines from the ground up. You understand that successful marketing requires both strategic thinking and hands-on execution. You're comfortable working autonomously, moving quickly, and taking ownership of results. You're excited by the challenge of being the first marketing hire and laying the foundation for a function that will scale 10x in the years ahead.
What We're Looking For
The Non-Negotiables:
5-7 years minimum of B2B SaaS/tech marketing experience where you directly contributed to significant growth
Hands-on HubSpot configuration and management expertise
Strong writing skills with proven ability to create compelling content
Deep experience with UTM tracking, GTM, and attribution
Proficiency with SEO, keyword research, and analytics platforms (Ahrefs, etc.)
Multi-channel paid media experience (LinkedIn, Google, etc)
Track record of hitting demand generation targets with clear articulation of how you achieved them
What Will Set You Apart:
You can explain exactly where the pipeline and revenue came from in your previous roles
You've been involved in setting demand metrics goals, not just executing against them
Direct experience marketing to venture-backed SaaS and enterprise IT
You think about content distribution as much as creation
You're scrappy and able to get stuff done without dependence on tools or agencies
You're experimenting with AI beyond basic ChatGPT usage
You come from a scaling startup, not a large enterprise
You have experience being the solo marketer or the first marketing hire
Background in B2B services (staff augmentation, IT project delivery, software development)
Key Responsibilities
Build Our Demand Generation Engine:
Design and execute a scientific, data-driven approach to pipeline generation
Launch and optimize campaigns across email, social, search, and paid media
Own website performance, content strategy, and conversion optimization
Manage SEO/PPC vendor relationships for aligned execution and ROI
Drive Revenue Through Data:
Take ownership of MQL generation and quality
Build attribution models to understand what's actually driving pipeline
Report weekly/monthly on CAC, conversion rates, and channel ROI
Partner with sales to ensure seamless handoffs and feedback loops
Scale What Works:
Test methodically, learn quickly, scale ruthlessly
Build repeatable playbooks based on proven results
Identify and double down on high-performing channels (we suspect LinkedIn will be key)
Create content strategies that prioritize distribution and results
What Success Looks Like
In your first 90 days, you'll have:
Audited our current marketing efforts and identified quick wins
Launched your first campaigns with clear testing frameworks
Established baseline metrics and reporting cadences
Built initial demand generation playbooks
Within 6 months, you'll have:
Identified our most effective channels and scaled investment
Built a predictable pipeline generation engine
Established thought leadership presence on key platforms
Demonstrated clear ROI on marketing spend
Why This Role Matters
You're not just another marketing hire, you're laying the foundation for how Curotec will grow. You'll report directly to the CEO with full autonomy to execute. This is the first marketing role at Curotec, with the opportunity to build out a team as we scale.
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