Growth Lead - Romania
At a glance
Senior Growth Marketing role at Delivery Hero. Bucharest · full-time.
Pay not stated Growth Lead salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape Romania's marketing approach by adapting the global playbook to local customer needs
- You'll analyze user behavior, find growth opportunities, and turn insights into engagement initiatives
- You'll set the digital and offline media mix, monitor competitors, and manage acquisition costs
- You'll run local campaigns, control country marketing spend, and report core growth metrics
- You'll lead growth-focused product changes with Partner Operations, Operations, Finance, Content, and Sales
What you bring
- You hold a bachelor's degree in business, math, engineering, statistics, or another quantitative discipline
- You bring three to four years in FMCG or e-commerce, with comparable or broader ownership
- You have delivered growth through investment planning and integrated digital and offline campaigns
- You work confidently with Excel or Google Sheets and bring strong analytical ability
- You communicate in English and can manage stakeholders, projects, and competing priorities
Who this fits
This role suits a hands-on growth marketer who can connect quantitative analysis, consumer understanding, campaign execution, and product improvements. You'll work in a hybrid Bucharest setup, with three days in the Glovo office and two days from home each week. Remote work is available for three weeks, with at least five days at a time.
From the employer
Glovo is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in around 65 countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
Be a part of a team where you will:
- Have an Important role in defining Glovo’s local Marketing strategy, adapting global playbook to local needs.
- Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with our consumer products, identify growth opportunities, and execute projects to drive growth and engagement
- Understand local media landscape and define the right mix of digital/non-digital investment to maximize user base growth within the agreed CAC (Cost of Acquisition) targets.
- Track the Market dynamics and competitor activities.
- Lead local Marketing activations (offline and online) in coordination with Commercial/other involved teams
- Own the tracking and expenditure of the Marketing budget for the country.
- Track and monitor key Growth metrics providing the appropriate visibility to stakeholders.
- Lead the ideation and execution of product changes that drive growth, partnering with Partner Operations, Operations, Finance, Content and Sales.
- Establish shared vision across the company for growth product optimizations by building consensus on priorities leading to major product improvements.
- Communicate and simplify concepts to the audience's needs as Country managers and department heads
You have:
- Bachelor's degree in Business, Math, Engineering, Stats or Quantitative field
- 3-4 years of experience in a leading FMCG company or in the E-commerce sector performing in a role of similar or larger responsibilities.
- Proven track record of delivering business growth, experience defining investment strategy and executing integrated marketing campaigns across digital and non-digital channels
- Strong analytical skills. You are comfortable dealing with high growth and complex business challenges. SQL knowledge is a plus
- Strong business acumen and passion for end-to-end project management (from ideation and analysis into implementation).
- Stakeholder management: capacity to influence decision-making, resolve conflicts, and ensure project success while balancing stakeholder priorities
- Hands-on attitude: You’ll have to roll up your sleeves!
- Proficiency in English
- Ninja expertise with Excel / Google Sheets (is a must)
- Strong consumer understanding skills
In return you will receive:
- An attractive equity plan (if applicable)
- Private Health Insurance *with Regina Maria
- Endenred Card | 40 lei per worked days
- Extra time off | 23 days + 7 extra days annually + 5 additional days based on performance
- Hybrid working model | 3 days from Glovo’s office 2 days WFH
- 3 weeks working remotely | no less than 5 days at the time
- Access to learning paths on LinkedIn and other internal platforms
At Glovo, your success is defined by both results and behaviors. We hire for excellence in craft and for the Leadership Principles that shape how we think, decide, and collaborate. What you achieve matters and how you achieve it defines us. Together, they move the business forward and deliver great experiences. Learn more about our Leadership Principles here.
Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds – all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard.
Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).
So, ready to take the wheel and make this the ride of your life?
Delve into our culture by taking a peek at our Instagram and check out our LinkedIn and website!
Not this one either?
Claude or ChatGPT reads the other 90,537 for you.
Get better matches →
