Senior Manager, Paid Social
At a glance
Senior Paid Social role at Digital Matter. New York · $100,000–$175,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll run key client engagements with internal and external stakeholders
- Activate and optimize paid social campaigns directly within platforms in real time
- Lead kickoffs, client relationships, campaign strategy, and ongoing optimization
- Advise on digital advertising across planning, buying, creative, tagging, reporting, and analytics
- Find ways to improve efficiency and scale while supporting team growth
What you bring
- Bring digital marketing experience centered on paid social and strong platform knowledge
- Know social media planning, budget management, reporting, measurement, and attribution
- Turn multiple data sources into clear strategic insights and recommendations
- Communicate effectively with clients and leaders while working independently or collaboratively
- A bachelor's degree in marketing, business, or a related field is preferred, or equivalent experience
Who this fits
You’ll suit this role if you’re comfortable being client-facing, hands-on in campaign platforms, and effective in a fast-moving startup environment. This is a hybrid position in New York, with high client visibility and an opportunity to grow the team in a leadership capacity.
From the employer
Who We Are:
At Digital Matter, we are a next-generation growth and transformation partner built for the realities of today’s market.
We combine the pace and precision of a startup with the discipline and rigor of a global advisory firm.
Our team brings deep operating experience across media, retail, and technology. We have built, scaled, and transformed organizations.
We help consumer brands unlock growth and navigate transformation by managing media as a strategic asset class, connecting data, technology, and creativity to deliver measurable business impact.
Our mission is clear: to transform media into a lever for enterprise-level value creation, powered by intelligence, automation, and future-ready technology.
Over the past seven years, we’ve guided organizations through IPOs, digital turnarounds, and successful exits, proving that when media is managed as capital, it becomes a catalyst for growth and transformation at scale.
The Role As the Senior Manager, Paid Social, you will be responsible for the management of a group of client engagements inclusive of Facebook, Snapchat, TikTok, Reddit, and Pinterest and the optimization of cross-channel paid social campaigns. This position offers high visibility with clients and equally high expectations to work in a hands on keys capacity activating paid social campaigns.Responsibilities
- Manage projects with internal and external stakeholders across a group of key accounts
- Lead hands-on activation of paid social campaigns, operating in platform in real-time
- Serve as the subject matter expert in kick-off meetings, ongoing client relationship management, campaign optimization, and strategic planning
- Offer strategic insight and consultation for a clients’ holistic digital advertising strategy including, but not limited to ad serving, media planning, media buying, tag management, creative strategy, production, performance reporting, and analytics
- Liaise with Facebook, Snapchat, TikTok, Twitter and Pinterest as well as other emerging paid social partners
- Work closely with Paid Social Managers on deliverables & reporting to develop insightful client recommendations & optimizations
- Establish a data-driven approach to inform and build paid social strategies
- Proactively identify opportunities to drive efficiency and scale across social media platforms
- Brief internal and external stakeholders on industry trends to help them achieve their goals
- Opportunity to grow the existing team in a leadership capacity
What You Need
- Tenure and knowledge of digital marketing experience focused on paid social
- Comfortable working in a fast paced environment, understanding a start-up culture mentality
- Bachelor’s degree preferred or equivalent with an emphasis on marketing, business, or similar
- Experience being client facing, with the ability to craft communications to communicate findings & recommendations to various leadership levels
- Expertise across paid social platforms as well as digital advertising reporting, measurement, and attribution tools
- Experience developing social media marketing media plans and managing budgets
- Strong analytical and consulting skills, rooted in the ability to draw and communicate insights from multiple data points
- Ability to effectively operate independently and in a team environment ensuring the work is completed accurately and timely
What We Value:
One Team.
We’re all in. When we win, we win together. When we miss, we learn together.
Collaboration isn’t optional; it’s how we operate. Everyone plays a part, everyone has a stake, and
every result belongs to all of us.
Maximum Transparency.
We are transparent, both internally and externally. The value we deliver comes from leveraging those
truths to drive actionable solutions that move the business forward.
Ownership Culture.
We believe in moving with purpose. We don’t wait for perfect conditions - we identify opportunities,
make informed decisions and execute with speed and accountability. Success is measured by what
we accomplish, not just what we plan.
Digital Matter is an Equal Opportunity Employer and is committed to fair and equitable hiring practices.
All hiring decisions at Digital Matter are based on strategic business needs, job requirements, and individual qualifications. All candidates are considered without regard to race, color, religion, gender, sexuality, national origin, age, disability, genetics, or any other protected status. If you require a reasonable accommodation for an interview please reach out to HR at Jana.Greenberg@dgtlmttr.com
** Note to Recruiters and Placement Agencies: We do not accept unsolicited agency resumes. **
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