Non-Retail Channel Market Manager-Home Improvement
At a glance
Mid-level Affiliate Marketing role at Dupont. 15 Locations · full-time.
Pay not stated Affiliate Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll set and carry out the non-retail growth plan for the Home Improvement portfolio
- You’ll size markets, study customer groups, and decide which channels deserve priority
- You’ll use research, customer input, competitor reviews, and forecasts to shape investment cases
- You’ll choose distributors, contractors, specialty dealers, and other channel partners for focus
- You’ll lead contractor demand programs and coordinate growth work with Sales, Product Management, Marketing, and business leaders
What you bring
- You bring a bachelor’s degree in business, marketing, engineering, science, or a related discipline
- Your background includes at least seven years across strategy, marketing, sales, business development, or product management
- You’ve worked in construction, building materials, home improvement, industrial, MRO, or related fields
- You’ve worked with distributors, contractors, dealers, or channel partners and can influence senior leaders
- You communicate and present clearly, think strategically and commercially, analyze well, and can travel up to twenty-five percent
Who this fits
You’ll suit a commercially focused strategist who can turn market insight into channel priorities and growth plans while working across sales, product, marketing, and business leadership. The position can be fully remote within the U.S. for the right candidate, or hybrid from Wilmington, Delaware or Midland, Michigan. Expect travel of up to twenty-five percent to stay connected with customers, partners, and colleagues.
From the employer
At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it’s providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world’s most talented people are choosing to work at DuPont. Why Join Us | DuPont Careers
ABOUT THE ROLE
DuPont is seeking a strategic and commercially focused Non-Retail Channel Market Manager to accelerate profitable growth across our Home Improvement business.
This role will identify market opportunities, prioritize customer and channel investments, and develop growth strategies that expand market share and contractor adoption across distribution, specialty dealers, industrial/MRO, and emerging channels.
The successful candidate will combine market insight, customer engagement, and commercial strategy to determine where DuPont should compete, where to invest, and how to win in non-retail markets.
Location: Fully Remote (U.S.) for the right candidate.
Travel: Up to 25%
Candidates who prefer a hybrid environment may work from our Wilmington, DE or Midland, MI locations. Periodic travel will keep you connected with customers, channel partners, and colleagues in the field.
KEY RESPONSIBILITIES
Develop and execute the non-retail growth strategy for the Home Improvement portfolio.
Assess market opportunities, customer segments, and channel priorities.
Conduct market research, Voice of Customer (VOC) activities, competitive analysis, and market sizing.
Build business cases, growth forecasts, and strategic recommendations.
Identify and prioritize distributors, contractors, specialty dealers, and channel partners.
Lead contractor-focused demand generation and market development initiatives.
Partner with Sales, Product Management, Marketing, and Business Leadership to drive growth.
Monitor market trends, competitive activity, and emerging opportunities.
Ensure alignment between retail and non-retail growth strategies.
MINIMUM QUALIFICATIONS
Bachelor's degree in Business, Marketing, Engineering, Science, or a related field.
7+ years of experience in strategy, marketing, sales, business development, or product management.
Experience in construction, building materials, home improvement, industrial, MRO, or related industries.
Experience working with distributors, contractors, dealers, or channel partners.
Strong strategic, analytical, and commercial acumen.
Proven ability to influence cross-functional teams and senior leaders.
Strong communication and presentation skills.
Ability to travel up to 25%.
PREFERRED QUALIFICATIONS
Business development and growth strategy experience.
Experience leading market development and customer segmentation initiatives.
Demonstrated ability to identify and capture new growth opportunities.
WHAT SUCCESS LOOKS LIKE
In this role, you will help answer four critical business questions:
How large is the non-retail opportunity for our portfolio?
Which customers, channels, and segments should we prioritize?
How do we gain profitable market share?
How do we accelerate growth while strengthening the overall Home Improvement business?
This role is responsible for defining and executing the strategy that enables DuPont Home Improvement to win in non-retail channels and drive sustainable, profitable growth.
WHY JOIN DUPONT
Flexibility
Fully remote work available anywhere in the U.S., with optional hybrid locations in Wilmington, DE and Midland, MI.
Impact
Own the strategy that shapes how a global materials leader wins and grows in non-retail channels.
Growth
Partner with senior business, sales, and marketing leaders in a highly visible role that influences the future direction of the Home Improvement business.
Join our Talent Community to stay connected with us!
DuPont is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. If you need a reasonable accommodation to search or apply for a position, please visit our Accessibility Page for Contact Information.
DuPont offers a comprehensive pay and benefits package. To learn more visit the Compensation and Benefits page.
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