Local Sales Account Executive
At a glance
Mid-level Account Executive role at Eevd. Manchester · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Sell advertising campaigns across the available media platforms to local businesses and agencies
- Find new prospects, present advertising options, and build revenue from local and non-traditional business
- Manage assigned accounts, protect station pricing, and negotiate proposals that follow sales strategy
- Build partnerships with local businesses and markets while maintaining an active client list
- Present progress toward goals with local and digital sales managers and deliver proposals to client contacts
What you bring
- Prior media sales experience, or military training and experience in its place
- A demonstrated history of web and mobile sales plus developing new business
- Evidence that you have sold successfully to business owners and CEOs
- Strong negotiation, formal communication, interpersonal, and qualitative research skills
- Microsoft Office proficiency, with Wide Orbit or similar industry-system experience as an advantage
Who this fits
This role suits a goal-driven seller who can prospect independently, manage multiple priorities, and work closely with sales managers. You will be based at the WMUR studios in Manchester, New Hampshire, report to the Local Sales Manager, and work in a team setting.
From the employer
WMUR, the ABC affiliate in Manchester, NH is looking for a Local Sales Account Executive who is up to the challenge of selling multiple platforms media campaigns. This person should thrive in a goal-oriented team environment and have strong interpersonal skills. The Account Executive is responsible for selling advertising to local businesses and ad agencies. This position will be responsible for generating new business. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. If you want to work for the best, we want to hear from you today! The Account Executive position is based at the WMUR Studios in Manchester, NH and reports to the Local Sales Manager.
Responsibilities:
- Generate revenue across all available platforms
- Prospect, contact and present to new businesses to generate new advertising revenue
- Manage inventory and protect station rate structure.
- Develop new revenue through local business development
- Form strategic business and market partnerships
- Manage an active account and client list
- Regularly meet with local and digital sales managers to ensure progression and success with stated goals.
- Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies.
- Create and deliver sales presentations to multiple points of contact with client/agency personnel.
Requirements:
- Experience in media sales
- Solid negotiation skills
- Must have a proven track record in web/mobile sales and in the cultivation and development of new business/ non-traditional business.
- Experience in a consultative customer focused business atmosphere
- Military training and experience will be considered in lieu of TV/Radio sales experience
- Ability to multi-task within a fast-paced environment
- Accountability within a goal-structured organization
- Needs a positive, results-oriented attitude and must be a team player
- Proven track record of successfully selling to business owners and CEO’s (military experience will be considered)
- Must be able to use qualitative research effectively to further sales effort
- Strong formal and interpersonal communication skills.
- Proficiency with Microsoft Office products. Proficiency with Wide Orbit and other industry specific systems a plus.
Values in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
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