Marketing Manager (Branding&Communication)
At a glance
Mid-level Communications role at Fosad Consulting. Lagos · full-time.
Pay not stated Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll put a tailored regional marketing plan into action through other people
- You'll oversee client-base and lead-generation plans for the regions
- You'll coordinate launches for new products and product enhancements across regions
- You'll protect brand consistency and supply market research for sales planning
- You'll direct staff priorities, assignments, performance, and output quality
What you bring
- You have a relevant tertiary qualification in marketing
- You bring twelve to fifteen years of experience
- You communicate and present exceptionally well
- Insurance industry experience helps, though it is not essential
Who this fits
This suits a marketing manager who can lead staff, assign work, manage performance, and guide regional marketing delivery. The role is onsite in Lagos and requires balancing personal priorities with directing and motivating others. The listing does not state travel, visa, or reporting constraints.
From the employer
Our client, a global pace setter in the insurance Industry is seeking to hire an exceptional candidate to drive Marketing and Branding communication operations on behalf of the organisation
Key Focus
This role is accountable for regional marketing service delivery through the implementation of a
customised regional marketing strategy. The incumbent is individually accountable for achieving
results via the efforts of others over periods of up to a year.
Description
• Implements customised marketing strategy.
• Implements client-base management and leads strategy.
• Drives the successful marketing roll-out of new products or enhancements in regions.
• Implements processes to ensure brand integrity in areas.
• Provides region and areas with researched market intelligence to help inform sales planning process.
Key Result Areas
Brand Management:
• Implements processes to ensure brand integrity in area.
Marketing Service Delivery:
• Implements customised marketing strategy through efforts of others over periods of up to a year
• Drives the successful marketing roll-out of new products or enhancements in the regions.
• Provides region and areas with researched market intelligence to help inform the sales planning process.
Leads Management:
• Implements client-base management and leads strategy.
Team Effectiveness:
• Individually accountable for staff time, tasks and output quality, over periods of up to a year.
• Balances own priorities with directing and motivating others.
• Plans and assigns work over periods of 3 months to a year.
• Guides and directs staff to achieve operational excellence standards.
• Creates a climate for optimal performance.
• Manages performance.
• Selects potential staff to sustain customer / client service delivery.
Qualifications and Experience
• Relevant tertiary Marketing qualification. .
• Min. 12-15 years’ experience
• Insurance industry experience an advantage but not critical
Skills
• Excellent Communication & Presentation skills
Only qualified candidates will be contacted
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