Senior Performance Marketing Manager - Retail Media / Omnichannel (f / m / d)
At a glance
Senior Performance Marketing role at Front Row Group. Hamburg.
Pay not stated Performance Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set performance marketing strategies around retail media channels
- Run and refine campaigns across retail networks and software providers to improve traffic, sales, and ROI
- Review campaign data, share findings, and use evidence to improve efficiency
- Coordinate with sales, product, and analytics teams around business goals
- Own quality checks, retailer and provider relationships, innovation meetings, and junior support
What you bring
- Bring a minimum of two to four years in performance marketing, focused on retail media advertising
- Show successful retail media campaigns that delivered significant ROI
- Use strong analytical and technical skills with a quality- and solution-focused approach
- Handle several projects in a fast-moving setting while staying self-directed and eager to learn
- Communicate complex topics clearly in English, in writing and conversation; another language helps
Who this fits
You’ll work full-time in Hamburg, with flexible hours and remote-work options. The role suits someone comfortable with multiple projects, client communication, continuous learning, and supporting junior colleagues. You’ll join an international team and can work abroad for one week each year from the company’s Sunshine Office.
From the employer
At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We help our clients expand their business and geographic scope with guidance and implementation across digital advertising and retail, optimizing conversion on all major platforms.
Our Performance Marketing team is currently looking for a motivated Senior Performance Marketing Manager – Retail Media Advertising / Omnichannel (f/m/d) to support our clients to grow their online business. The position is full-time and in Hamburg.
Responsibilities
You’ll develop performance marketing strategies focused on retail media channels
You’ll manage and optimize campaigns across various retail media networks (e.g., Amazon Advertising, Walmart Connect, OTTO, eBay Promoted Listings, etc.) and software providers (e.g., Criteo, Mabaya, CitrusAd, Microsoft Retail Media, Skai) to drive traffic, sales, and ROI
You’ll analyze campaign performance data, share insights, and make data-driven decisions to improve results and efficiency
You’ll work closely with cross-functional teams (sales, product, analytics) to align marketing strategies with our business goals
You’ll keep an eye on market trends, competitors, and best practices to stay ahead
You’ll help drive innovation and lead our bi-weekly retail media meeting to tackle sector challenges
You’ll take ownership of campaign quality assurance and help ensure top quality across all retail media tool providers
You’ll build strong relationships with retailers and tool providers to support smooth, seamless campaign execution
You will support juniors and help everyone grow through continuous learning.
Requirements
You have a minimum of 2 - 4 years of experience in performance marketing, with a focus on retail media advertising (e.g. Sponsored ads or Display ads on retailer’s websites) - experience with Amazon Advertising, Criteo, CitrusAd, Walmart, eBay, OTTO or The Trade Desk is highly beneficial
You have a proven track record of managing successful retail media campaigns with significant ROI
You are highly analytical and possess a good technical understanding as well as quality and solution orientation
You enjoy working in a fast-paced, dynamic environment and manage multiple projects simultaneously
You are a self-motivated person, eager to learn and to expand your own know-how daily
You have a good sense of communicating with customers and ability to present complex contexts in a comprehensible way
You possess very good written and verbal communication skills in English - a second language is beneficial
Benefits
Your development
Diverse projects across established German brands and fast-moving digital pure players
Full responsibility for your own projects and room to grow professionally
Unlimited learning budget and Gallup StrengthsFinder to support your development
Your environment
A diverse, international team with more than 30 nationalities
Close collaboration with clients on equal footing and a straightforward, no-nonsense mindset
A modern office in the heart of Hamburg
Regular after-work events and team retreats
Your flexibility
Flexible working hours and remote work options
20 to 40 vacation days
One week per year to work from abroad at our Sunshine Office
Your wellbeing and perks
Mental wellbeing support through OpenUp
Lunch allowance
EGYM Wellpass
Bike leasing, pension plan, and subsidy of the "Deutschland Ticket"
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