Marketing Specialist - Home Care
Genius Agency AI Open · verified Sep 24, 2026 At a glance
Mid-level General Marketing role at Genius Agency AI. Remote, Philippines.
Pay not stated Marketing Specialist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and run social calendars, publish across channels, and watch audience response
- Refresh website pages to support usability, accessibility, and search visibility
- Produce blogs, graphics, newsletters, and videos that fit the brand and objectives
- Set up and oversee automation for lead capture and follow-up campaigns
- Review performance data, refine plans, and coordinate with leaders and care teams
What you bring
- Demonstrated background in social media, content production, and digital marketing
- Practical experience working with a website CMS
- Familiarity with tools that automate funnels
- Strong writing, editing, and visual communication abilities
- You can interpret metrics, improve campaigns, and manage several projects independently
Who this fits
You’ll suit work that combines creative marketing with performance analysis in a mission-driven home care setting. This is a remote role based in the Philippines, with collaboration involving leadership and care teams.
From the employer
For better engagement, updates, and valuable consultation tips, we encourage you to follow our founder on Instagram:
📷@marketingbybahaa. (https://www.instagram.com/marketingbybahaa?igsh=Y2Rnbjk3d3dnZXk=)
About Us
Global Pacific Support is proud to partner with a trusted home care provider committed to enhancing the quality of life for seniors and families through compassionate, professional in-home services. To expand our impact, we are seeking a creative and strategic Marketing Specialist to strengthen our digital presence and support client growth.
Role Overview
The Marketing Specialist will lead digital initiatives across social media, website management, content creation, and funnel automation. This role is perfect for a driven professional who thrives at the intersection of creativity and data, and who wants to make a real difference in a mission-driven industry.
Key Responsibilities
- Social Media Management: Develop and execute content calendars, manage posts, and monitor engagement across platforms.
- Website Management: Update and optimize website content to improve user experience, accessibility, and SEO performance.
- Content Creation: Write, design, and deliver compelling content (blogs, graphics, newsletters, and videos) aligned with brand voice and goals.
- Funnel Automation: Implement and manage marketing automation systems to streamline lead generation and nurture campaigns.
- Analytics & Reporting: Track performance metrics, analyze trends, and adjust strategies for continuous improvement.
- Collaboration: Work closely with leadership and care teams to ensure marketing aligns with organizational priorities.
Requirements
Qualifications
- Proven experience in social media management, content creation, and digital marketing.
- Hands-on experience with website CMS
- Familiarity with funnel automation tools
- Strong writing, editing, and visual communication skills.
- Data-driven mindset with ability to interpret metrics and optimize campaigns.
- Creative, self-motivated, and able to manage multiple projects independently.
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