Key Account Manager Germany & Neighboring Markets
At a glance
Mid-level Account Management role at Gérard Bertrand. Remote, Germany · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Open and grow strategic German off-trade accounts, including retail chains, wine specialists, department stores, and cash-and-carry operators
- Run each deal from prospecting and tenders through listing negotiations, assortment and pricing, activation, and review
- Use customer insight, market information, and sales data to find growth opportunities and track distribution, promotions, sales, and profit
- Work with distributor account teams while building relationships with customer decision-makers at meetings, fairs, and events
What you bring
- Commercial wine experience in Germany’s off-trade channel, with key-account work for national or regional chains
- A strong grasp of German retail buying structures and commercial negotiations
- Fluent German and English, plus strong negotiation, presentation, and closing ability
- You are based in Germany and can reach major business hubs easily
Who this fits
You’ll suit a commercially driven account manager who can win new business, develop customer partnerships, and work analytically with distributors. The role is remote from Germany but involves frequent travel throughout the country and potentially into neighboring markets. Familiarity with French and German business cultures, French language skills, and a relevant degree or equivalent experience are additional assets.
From the employer
The Gérard Bertrand Group is a world reference in organic and biodynamic wines, thanks to the work accomplished by expert teams in the 17 Châteaux and Domains, all located in the South of France. Recognized for the great blending talent of its founder Gérard Bertrand, as well as for the audacity and creativity of its teams, the group strives to create the best wines in the world and to allow everyone to experience them, to share a part of the dream with everyone.
To sustain our rapid growth in Europe we are recruiting a Key Account Manager Germany & Neighboring Markets.
Mission
As Key Account Manager, you will be responsible for opening, developing and managing strategic off-trade accounts in Germany, with the potential to extend your scope to neighboring markets. Working closely with our distributors and internal teams, you will accelerate distribution, visibility and sustainable growth of the Gérard Bertrand portfolio.
Your primary focus will be on winning new business with national and regional retail chains, specialist wine retailers, department stores, cash & carry operators and other relevant off-trade key accounts. Depending on opportunities, you may also develop selected strategic on-trade accounts such as major hotel, restaurant or hospitality groups.
You will manage the full business-development cycle: prospecting, preparing proposals and tenders, negotiating listings and commercial conditions, defining assortment and pricing strategies, and building annual activation plans from launch through performance review.
Using market intelligence, customer insights and sales data, you will identify growth opportunities, build compelling business cases and monitor sales, distribution, promotional performance and profitability. You will coordinate closely with distributor key-account teams to ensure strong execution, while developing direct relationships with customer decision-makers and representing Gérard Bertrand at key meetings, trade fairs and strategic events.
· Strong affinity with wine and proven commercial experience in the German off-trade market; wine and spirits experience strongly preferred
· Proven experience in Key Account Management with national or regional off-trade chains (wine category)
· Strong understanding of the German retail environment, buying structures and commercial negotiation processes
· Excellent negotiation, presentation and closing skills, with the ability to build compelling proposals and long-term customer partnerships
· Fluent German (preferably native) and fluent English
· Based in Germany with easy access to major business hubs, and willing to travel frequently across Germany and potentially neighboring markets
Furthermore, you recognize yourself in the following keywords: commercial talent, entrepreneurial, energetic, ambitious, analytical, team player, self-starter, solution-oriented, results-driven, eager to travel, bon vivant.
Assets for this position
· Good understanding of French and German business cultures
· Knowledge of French language
· Bachelor’s or Master’s degree in Business, Sales, Marketing or equivalent professional experience
· Confident and credible with buyers, senior decision-makers and distributor partners
· Winner mentality and strong drive for sustainable growth
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