AI Marketing Ops Specialist (029-980)
At a glance
Mid-level Marketing Operations role at Hunt St. Dumaguete City · part-time.
Pay not stated Marketing Operations salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build lead capture, qualification, and follow-up workflows in Pipedrive, Close.com, and Basecamp
- Create AI sequences that verify inbound contacts and route qualified leads to the right teammates
- Improve Meta and Google activity, email nurtures, automated communications, and performance reporting
- Find AI use cases, then build and document processes for handoff and scale
- Coordinate improvements with founders and the Philippines partner while cross-training Dumaguete teammates
What you bring
- Bring at least three years in marketing operations, digital marketing, growth, or automation
- Have hands-on CRM experience, with Pipedrive or Close.com strongly preferred
- Build automations with Make.com, Zapier, or comparable tools
- Understand Meta and Google Ads optimization for lead quality and use AI in marketing or operations
- Communicate strongly in English and use data to make clear recommendations
Who this fits
You’ll suit this role if you’re proactive, analytical, and comfortable improving systems without waiting for direction. You must be Philippines-based and connected to Dumaguete; the listing asks you to operate from the office, while also describing the roles as remote and work-from-home. Your schedule should overlap with Australian business hours for about four hours each weekday, with flexibility as an independent contractor. You’ll also need to disclose other ongoing work and mark this engagement on LinkedIn.
From the employer
Looking for Philippines-based candidates
Job Role: AI Marketing Operations Specialist
Compensation range: $2,000 AUD - $2,800 AUD / Monthly
Engagement type: Independent Contractor Agreement
Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, 4 hours a day, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time.
Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be formally employed through an Employer of Record (EOR) arrangement. We are not an outsourcing agency. All of our roles are 100% remote, so you’ll be able to work from home.
Who The Client Is: The company serves as the central operations and support function for a group of established businesses operating across multiple professional service sectors. With more than a decade of industry experience, the organization has built a strong market presence and continues to invest heavily in business growth, customer acquisition, and operational innovation.
The organization maintains an established offshore team and is continuing to expand its remote workforce. This role will play a key part in supporting the adoption and integration of AI-powered solutions and process improvements across the broader business group.
Role Overview: We’re looking for a sharp, proactive AI Marketing Operations Specialist to join the team in Dumaguete. This is a hands-on, full-time role that sits at the intersection of marketing systems, CRM automation, and AI-powered lead workflows.
The right person will streamline how leads are captured, qualified, and actioned – and then identify further opportunities to integrate AI across the broader business.
If this person delivers, there’s a clear path to expand the scope across the group’s other businesses and build a team around them.
Key Responsibilities:
- CRM Automation & Lead Workflows
- Set up automated lead capture, qualification, and follow-up workflows across Pipedrive, Close.com, and Basecamp
- Build AI-driven sequences to contact and pre-qualify inbound leads, confirm contact details, and route them to the right team member
- Identify duplication and inefficiencies across the three CRM systems and recommend consolidation or integration strategies
- Marketing Operations
- Support the optimisation of paid marketing spend across Meta and Google to improve lead quality and ROI
- Manage and improve email marketing workflows, nurture sequences, and automated client communications
- Monitor campaign performance and produce clear reporting on lead volume, cost per lead, and conversion rates
- AI Integration
- Identify opportunities across the business to deploy AI tools and agents (e.g. lead pre-qualification bots, automated reporting, content generation)
- Stay current on emerging AI tools and proactively bring recommendations to the team
- Build and document new AI-assisted processes so they can be handed off or scaled
- Ongoing Operations
- Work closely with the founding team and the Philippines business partner to roll out improvements
- Cross-train with existing team members in Dumaguete
- Operate from the Dumaguete office – in-office presence preferred for compliance and team collaboration
Requirements
- 3+ years experience in marketing operations, digital marketing, or growth/automation roles
- Hands-on experience with CRM platforms – Pipedrive and/or Close.com strongly preferred
- Demonstrated experience building automated workflows using tools such as Make.com, Zapier, or similar
- Solid understanding of Meta and Google Ads – not just running campaigns, but optimising for lead quality
- Experience with AI tools applied to marketing or operations (e.g. ChatGPT, Claude, AI agents, n8n)
- Strong English communication skills – written and verbal
- Analytical mindset – comfortable pulling data and making clear recommendations
Highly Regarded
- Experience in financial services or a similarly regulated environment
- Familiarity with Basecamp for project/task management
- Experience building lead qualification chatbots or AI agents
- Ability to work autonomously and proactively surface improvements without being asked
Work Arrangement & Expectations:
This role is based in Dumaguete, Philippines and will be set up as an independent contractor engagement.
To ensure alignment and transparency, successful candidates will be expected to:
- Disclose any existing ongoing roles or client work
- Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)
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