Creative Strategist
At a glance
Mid-level Creative role at Huzzle. Remote, South Africa Β· full-time.
Pay not stated Creative Strategist salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape and run creative plans for paid and organic campaigns
- You'll use performance results to steer creative choices and improve campaigns
- You'll work with media buyers, designers, and copywriters to make conversion-focused ads
- You'll research competitors and audiences to uncover content ideas and market openings
- You'll write or guide messaging, test creative variations, and share campaign recommendations
What you bring
- You bring at least three years in creative strategy, digital marketing, or performance marketing
- You've created ad concepts that drive engagement and conversions
- You can work across Facebook Ads, TikTok Ads, and Google Ads
- You turn data into creative direction and communicate ideas through strong storytelling
- You stay organized while collaborating with design, media buying, and content teams
Who this fits
This role suits a data-minded creative who enjoys combining marketing, storytelling, and performance analysis. Youβll work remotely from South Africa with flexible hours and collaborate with global brands and growth-focused companies. Huzzle places you directly with a client as an in-house team member.
From the employer
About Huzzle
At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where youβre hired in-house as a valued member of their team.
Job Summary
We are looking for a data-driven and innovative Creative Strategist to develop high-performing marketing campaigns across digital platforms. In this role, you will combine creativity with analytical thinking to craft compelling messaging, guide content production, and optimize campaign performance. This is an ideal opportunity for someone who thrives at the intersection of marketing, storytelling, and performance.
Key Responsibilities
- Develop and execute creative strategies for paid and organic marketing campaigns
- Analyze performance data to inform creative direction and optimization
- Collaborate with media buyers, designers, and copywriters to produce high-converting ads
- Generate fresh content ideas aligned with brand voice and audience insights
- Conduct competitor research and market analysis to identify trends and opportunities
- Write or guide ad copy, scripts, and messaging frameworks
- Test and iterate creatives across platforms (Meta, TikTok, Google, etc.)
- Present campaign insights and recommendations to internal teams
Requirements
- 3+ years of experience in creative strategy, digital marketing, or performance marketing
- Proven experience developing ad creatives that drive engagement and conversions
- Strong understanding of platforms like Facebook Ads, TikTok Ads, and Google Ads
- Ability to interpret data and translate insights into creative direction
- Excellent communication and storytelling skills
- Experience working with cross-functional teams (design, media buying, content)
- Highly organized with strong attention to detail
Nice-to-Have
- Experience in DTC, eCommerce, or SaaS marketing
- Background in copywriting, content creation, or branding
- Familiarity with tools like Meta Ads Manager, Google Analytics, and creative testing platforms
- Experience working in fast-paced startup or agency environments
Benefits
π° Competitive salary based on experience and seniority
π Fully remote role with flexible working hours
π Work with global brands and high-growth companies
π Clear career progression into senior strategy or marketing leadership roles
π― Opportunity to directly impact revenue through creative performance
π€ Collaborative and creative team environment
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