Head of Paid Media - Remote
At a glance
Leadership Paid Media role at Huzzle. Remote, Colombia · full-time.
Pay not stated Paid Media salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Define the paid acquisition plan across Search, Social, Display, and newer channels
- Control the global media budget against CAC, ROAS, and LTV goals
- Manage and develop media buyers while coordinating external agency partners
- Build testing for creative, landing pages, and audiences, then use results to guide improvements
- Work with Data, Engineering, and Creative on tracking, attribution, reporting, and ad assets
What you bring
- At least five years in performance marketing, including at least three years in a leadership position
- A record of scaling multi-million-dollar annual budgets profitably
- Deep working knowledge of Meta Ads Manager, Google Ads, and programmatic media
- Strong analytical, attribution, communication, and cross-functional project leadership skills
- Experience in high-growth SaaS or D2C, international expansion, creator-led paid social, and SQL or visualization tools
Who this fits
You'll suit a senior paid media leader who can own global acquisition strategy, present results to executives, and connect creative decisions with technical performance. The role is fully remote from Colombia, full-time, and structured as an independent contractor engagement. You'll work with international teams and may lead both internal staff and outside vendors.
From the employer
About Huzzle
At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
Job Summary
We are looking for a strategic and numbers-driven Head of Paid Media. In this pivotal role, you will be responsible for the vision, execution, and optimization of all paid channels to drive sustainable growth. As a senior leader, you will bridge the gap between creative strategy and technical performance, ensuring every dollar spent translates into measurable impact. This is a high-visibility opportunity for a performance marketing expert to own a significant budget and shape the future of this company’s customer acquisition engine.
Key Responsibilities
- Develop and execute a comprehensive paid media strategy across Search, Social, Display, and emerging channels.
- Own the global paid media budget, ensuring optimal allocation to meet CAC, ROAS, and LTV targets.
- Lead and mentor a high-performing team of media buyers and external agency partners.
- Architect a rigorous A/B testing framework for creative, landing pages, and audience targeting.
- Collaborate with the Data and Engineering teams to ensure accurate tracking, attribution, and reporting.
- Partner with the Creative team to brief and iterate on high-converting assets based on performance data.
- Stay ahead of industry trends, platform updates, and privacy changes (e.g., iOS 14+, cookie deprecation) to maintain competitive advantage.
Requirements
- 5+ years of experience in performance marketing, with at least 3 years in a leadership role.
- Proven track record of managing multi-million dollar annual budgets with a focus on scaling profitably.
- Deep technical expertise in Meta Ads Manager, Google Ads, and programmatic platforms.
- Advanced analytical skills with the ability to translate complex data into actionable insights.
- Experience managing cross-functional projects and leading both internal teams and external vendors.
- Strong understanding of attribution modeling and the modern marketing tech stack.
- Exceptional communication skills and the ability to present performance metrics to executive leadership.
- Experience in a high-growth SaaS or D2C environment.
- Familiarity with SQL or data visualization tools (e.g., Tableau, Looker).
- Previous experience managing high-growth international expansion campaigns.
- Direct experience with influencer whitelisting and creator-led paid social strategies.
Benefits
💻 Fully Remote: Work from anywhere with international teams
🤝 Peer Community: Connect with high-performing professionals in our network
🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals
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