Senior Performance Creative Strategist
At a glance
Senior Creative role at inBeat Agency. Remote, South Africa · full-time.
Pay not stated Creative salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Own creative direction and messaging across paid social accounts from brief through execution
- Use ad-platform results and competitor research to sharpen briefs and messaging
- Build performance-focused concepts from consumer insight and platform behavior
- Write and guide copy while aligning design, editing, and media buying
- Mentor junior creatives and present clear creative direction to clients and teams
What you bring
- Exceptional written and spoken English, supported by a strong short-form and visual-first portfolio
- A track record of performance creative, with confidence turning data into creative changes
- Strong knowledge of consumer behavior, platform algorithms, and brand storytelling
- Experience leading, mentoring, and collaborating across disciplines in a fast-paced setting
Who this fits
You’ll suit a senior creative strategist who combines strong writing and creative judgment with data-led decision-making. The role involves client presentations, team collaboration, and mentoring junior creatives. It is remote in South Africa, with flexible hours and a stated possibility of working from anywhere.
From the employer
About us
We’re a tight-knit team of creative, data-driven people, continuously building services & partnering with the world’s largest brands.
We value great work with talented, innovative & driven people, making meaningful connections with like-minded creatives along the way!
Role
We’re looking for a Senior Creative Strategist with performance creative experience to own the creative direction and performance strategy across client accounts.
What You’ll Do
Lead the creative strategy and messaging across multiple paid social accounts — from brief through execution.
Conduct performance driven research, and continuously optimize messaging and briefing based on data from the ad platforms & competitor monitoring
Develop high-converting creative concepts grounded in consumer insight and platform behavior.
Write (and guide) strong copy and frameworks that influence perception and drive performance.
Collaborate across design, editing, and media buying to ensure end-to-end creative alignment.
Mentor and support junior creatives, helping them elevate execution and develop strategic thinking.
Present creative ideas and directions to clients and internal teams with clarity and conviction.
Translate performance data and qualitative feedback into actionable creative improvements.
Stay ahead of emerging trends, cultural shifts, and creative formats that move the needle.
What we’re looking for
Exceptional writing ability, ideally in short-form, digital-first content with a portfolio that shows the same.
A strategic and creative mindset — equal parts intuitive and data-informed.
Deep understanding of consumer behavior, platform algorithms, and brand storytelling.
A track record of developing performance-first creative that drives real business results and a knack for interpreting performance data to inform creative pivots.
Confident leadership and communication skills, with the ability to inspire creative teams.
Passion for mentoring and uplifting others — and making the work better together.
Curiosity, initiative, and a genuine love for shaping ideas that make people stop and feel something.
Must haves
Fluency in written and spoken English is required.
A strong portfolio that showcases your thinking, copywriting, and performance creativity across short-form and visual-first content.
Comfort with interpreting performance data to inform creative pivots.
Experience collaborating across teams and disciplines in a fast-paced environment.
Why us
Unlimited Time Off & Sick Days
Flexible hours
Fully remote (with the possibility to work from anywhere)
High opportunity for growth!
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