growthroles

UK - Programmatic Manager

Incubeta incubeta.com Open · verified Sep 24, 2026
London Full-time Manager Programmatic

At a glance

Mid-level Programmatic role at Incubeta. London · full-time.

Pay not stated Programmatic salary

RoleProgrammatic
SeniorityManager
LocationLondon
EmploymentFull-time
PostedJun 2, 2026 · 3mo ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Lead programmatic strategy, setup, and optimisation across DSP campaigns
  • Build senior client relationships and turn performance data into clear recommendations
  • Manage budgets, forecasts, testing plans, tracking, and campaign quality checks
  • Find account growth opportunities through new budgets, channels, and solutions
  • Coach junior team members and oversee their campaign and strategic work

What you bring

  • Strong hands-on experience across DV360, The Trade Desk, Amazon DSP, and similar platforms
  • A track record of shaping programmatic strategy and improving performance
  • Analytical, optimisation, and problem-solving skills grounded in campaign data
  • Confident client communication plus experience mentoring or managing junior colleagues
  • Commercial awareness and interest in automation, AI, and programmatic innovation

Who this fits

You’ll suit a client-facing programmatic leader who enjoys owning strategy, improving campaign results, and growing accounts. The role also fits someone who wants to coach junior colleagues and contribute to automation, pitches, and the wider agency proposition. It is a full-time position based in London, United Kingdom.

From the employer

  • UK - Programmatic Manager

The Role

We’re looking for a Programmatic Manager to lead the strategy, performance, and client relationships across a portfolio of programmatic and display accounts. You’ll bring deep expertise across programmatic platforms (DV360, The Trade Desk, Amazon DSP, etc.), combined with strong strategic thinking to deliver measurable growth for clients, while also managing and developing junior team members.

You’ll work across a diverse range of clients - from fast-growing challenger brands to established enterprise businesses - building tailored programmatic strategies, driving innovation in audience targeting and automation, and ensuring campaigns consistently deliver against performance goals.

This is a great opportunity for someone who enjoys owning programmatic strategy end-to-end, driving account growth, and using data-led insights, testing frameworks, and automation to scale performance.

Key Responsibilities

Client Leadership

  • Build strong, trusted relationships with senior client stakeholders and lead client communications
  • Clearly articulate programmatic performance, insights, and strategic recommendations in a confident and engaging way
  • Provide proactive updates on campaign performance, risks, and growth opportunities
  • Develop a deep understanding of client business objectives, audiences, competitors, and commercial priorities
  • Act as the key escalation point for programmatic performance and strategy within accounts

Programmatic Strategy & Campaign Management

  • Own the strategy, setup, and optimisation of programmatic campaigns across platforms such as DV360, The Trade Desk, Amazon DSP, and other DSPs
  • Ensure campaigns are built and managed to best practice standards (audience segmentation, bidding strategies, trafficking, tracking, and creative setup)
  • Develop structured testing roadmaps to continuously improve targeting, efficiency, and performance outcomes
  • Analyse campaign performance data and translate insights into clear, actionable recommendations
  • Manage budgets and forecasts to ensure campaigns meet or exceed client KPIs (CPA, ROAS, reach, engagement, etc.)
  • Stay ahead of platform updates, automation developments, and wider programmatic and digital media trends
  • Ensure QA processes are followed across all programmatic activity

Driving Growth

  • Identify and deliver opportunities to grow client accounts through increased budgets, expanded channels, or new programmatic solutions
  • Contribute programmatic strategy and insight to new business pitches
  • Support development of innovative tools, data solutions, and automation approaches to improve efficiency and performance
  • Proactively identify commercial opportunities across existing accounts and act on them
  • Lead programmatic strategy for smaller new business opportunities and support senior team members on larger pitches

Team Leadership

  • Mentor and support junior team members in their programmatic development
  • Provide clear feedback and guidance on campaign builds, optimisation, trafficking, and strategy
  • Ensure effective prioritisation and delegation of workload across shared accounts
  • Oversee quality of work delivered by junior team members
  • Share learnings, insights, and best practices across the wider team
  • Support development of team capability through training, knowledge sharing, and process improvement

What We’re Looking For

  • Strong experience managing programmatic campaigns across major DSPs (DV360, The Trade Desk, Amazon DSP, etc.)
  • Proven ability to lead programmatic strategy and deliver performance growth
  • Strong analytical mindset with excellent optimisation and problem-solving skills
  • Confident client leadership and communication skills
  • Experience managing or mentoring junior team members
  • Strong understanding of audience strategy, bidding models, and campaign structuring
  • Commercial awareness with a focus on account growth
  • Interest in automation, AI, and the evolving programmatic landscape

Why Join Us

  • Work across a diverse portfolio of programmatic clients and industries
  • Lead strategic, high-impact programmatic accounts across multiple DSPs
  • Play a key role in shaping client growth and programmatic innovation
  • Be part of a collaborative, high-performance digital media team
  • Opportunity to influence wider agency programmatic proposition and automation strategy

Our Package

Salary

We benchmark salaries against the industry to remain highly competitive. Salaries are regularly reviewed and progress alongside your development. Performance-related bonuses are also available.

Benefits

A flexible, credit-based benefits package including healthcare, pension contributions, gym memberships, and more.

Policies

Forward-thinking policies designed to support a high-performance and balanced working culture.

Learning & Development

Dedicated in-house L&D support with structured development reviews every six months, plus ongoing career support to help you progress.

What to Do Next

If this sounds like the right next step, apply now - we’d love to hear from you.

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