AEO / SEO & CRO Specialist
Jade Global Open · verified Sep 24, 2026 At a glance
Mid-level SEO role at Jade Global. Pune · full-time.
Pay not stated SEO salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead AEO work that strengthens website usability, accessibility, and conversion journeys
- Build CRO programs for landing pages, microsites, and campaign funnels
- Plan SEO work across keyword research, on-page improvements, and technical optimization
- Study user journeys to find engagement hotspots, drop-offs, and growth opportunities
- Run testing and analytics programs using GA4, GTM, Looker Studio, GSC, SEMrush, and Ahrefs
What you bring
- At least seven years in IT-focused digital marketing, AEO, CRO, and SEO
- A bachelor’s or master’s degree in marketing, digital media, business, or a related discipline
- Hands-on command of Google Ads, GA4, GTM, GSC, SEMrush or Ahrefs, HubSpot, and Looker Studio
- Strong knowledge of North American audiences and market behavior
- Experience applying AI for personalization, predictive analysis, and content improvement
Who this fits
You’ll suit a data-focused specialist role that combines SEO, conversion work, user analysis, testing, and AI-enabled marketing. Strong analytical, problem-solving, and communication abilities are expected, along with collaboration across marketing, content, and sales. The position is full time and based in Pune, India, with a focus on North American users.
From the employer
About the Role:
We are looking for an experienced AEO (Advanced Experience Optimization) and CRO (Conversion Rate Optimization) Specialist with 7+ years of experience in the IT industry, specifically understanding North American markets and user behavior. This role will optimize digital campaigns, leverage AI tools, and provide actionable insights through user path explorations and behavior analysis, highlighting key hotspots for engagement and conversions.
Key Responsibilities:
Lead AEO initiatives to improve website experience, accessibility, and conversion paths.
Design and execute CRO strategies for landing pages, microsites, and campaign funnels.
Plan and implement SEO strategies, including keyword research, on-page optimization, and technical SEO.
Analyze user behavior and site paths to identify hotspots, drop-offs, and optimization opportunities.
Use analytics and tracking tools (GA4, GTM, Looker Studio, GSC) to measure performance and derive insights.
Leverage third-party tools (SEMrush, Ahrefs) for keyword planning, competitive analysis, and SEO opportunities.
Apply AI tools to enhance personalization, optimize content, predict user behavior, and improve conversion outcomes.
Collaborate with marketing, content, and sales teams to enhance lead quality and conversion rates.
Conduct A/B and multivariate testing to optimize engagement and conversions.
Qualifications:
Bachelor’s or Master’s degree in Marketing, Digital Media, Business, or a related field.
7+ years of experience in IT industry digital marketing, AEO, CRO, and SEO.
Strong and mandatory experience with Google Ads, GA4, GTM, GSC, SEMrush/Ahrefs.
Hands-on experience with HubSpot, Looker Studio.
Strong understanding of North American user behavior and market dynamics.
In-depth knowledge of Advanced Experience Optimization (AEO), including strategies for improving user experience, engagement, and conversion across digital assets.
Experience with AI-driven marketing tools, including predictive analytics, personalization, and content optimization.
Strong analytical, problem-solving, and communication skills.
Why Join Us:
Lead high-impact initiatives that directly influence engagement, conversions, and AI-driven optimization.
Work in a collaborative, innovative, and data-driven environment.
Competitive compensation and growth opportunities.
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