Brand & Creator Marketing Manager (m / w / d)
At a glance
Mid-level General Marketing role at Kapten & Son. Köln · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build a repeatable creator roster by finding, contacting, and onboarding suitable partners
- Brief creators, steer production, check quality, and settle terms plus usage rights
- Run Instagram, TikTok, Pinterest, and Facebook, including planning content and managing communities
- Connect organic posts with paid reach using your understanding of Meta or Google Ads
What you bring
- A completed bachelor's degree in business administration, marketing, or a related subject
- One to three years in creator marketing, social media, or content management
- Fluent German and strong English, with clear communication and relationship-building ability
- Creative judgment for social content plus an organized approach when priorities stack up
Who this fits
You’ll suit a manager-level marketing role centered on creators, organic social, and content operations. The job is hybrid in Cologne, with two home-office days each week and flexitime. Experience with Meta or Google Ads is useful but listed as a plus.
From the employer
Be(come) the Experience – Give a new brand its voice.
We're part of the Kapten & Son Group – and we're building something new. A venture still taking shape, but with a clear direction: products that are part of people's everyday lives. You're joining before the brand has a voice – and you'll be the one to give it one. From the first creators to the first channels that actually land.
Start: immediately
Your Experience includes
Build a creator network: You identify, approach, and onboard the right creators, with the goal of establishing a recurring pool rather than relying on one-off deals.
Commission and manage content: You write briefs, guide creators through the process, ensure quality, and negotiate terms and usage rights, content is used both organically and for paid ads.
Own organic social channels: You plan and manage our presence on Instagram, TikTok, Pinterest, and Facebook, including community management and editorial planning.
Think performance: You ideally bring first experience with Meta or Google Ads and understand how organic content and paid reach work together.
A completed Bachelor's degree in Business Administration, Marketing, or a related field
1–3 years of professional experience in creator marketing, social media, or content management
Strong communication skills and empathy, you know how to build relationships that actually last
Creativity and a feel for what works on social media and what doesn't
A structured way of working, even when many things are happening at once
Experience with Meta or Google Ads is a plus
Fluent German and strong English skills
What awaits you
Flexibility: Flexitime + two home office days per week
Workation: Up to two weeks per year from your favourite European spot
Our HQ on the Rhine: A modern office with a barista, subsidised lunch, and a view of the water
Growth: Personal development opportunities and quarterly feedback sessions
Perks: Urban Sports Club, corporate benefits, and employee discounts
Volunteer Day: One paid day for your charitable commitment
Access to the Kapten & Son Group network: Benefit from the resources, expertise, and structures of an established D2C brand
Ready to join?
Building a brand's visibility from scratch means creating relationships that last – with creators, with a community, with people who don't know our products yet. If you're ready to shape a new brand world and write a new chapter within the Kapten & Son Group – Carolin looks forward to hearing from you.
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