Feed Sales Representative - Dairy
At a glance
Mid-level Account Executive role at Land O’Lakes. Remote, United States of America · full-time · $59,000–$73,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Visit at least 25 farms and facilities weekly to review dairy feeding programs and suggest nutritional solutions
- Introduce new feed products while supporting current customers and expanding sales
- Build working relationships with dealers, co-ops, and Purina experts across the territory
- Run educational events and product demonstrations that encourage customer loyalty
- Maintain customer information, use analytics, and coordinate event logistics with internal teams and dealers
What you bring
- A high school diploma or equivalent is required for this sales position
- Bring three to five years of industry or farm experience, or equivalent sales experience or education
- Understand the industry, sales methods, or Purina products and use that knowledge with dairy customers
- Show relationship-building ability, frequent customer-call experience, and confidence growing business through networking
- Solve problems independently while communicating clearly and organizing your time effectively
Who this fits
You’ll suit a field-based dairy sales role that combines frequent farm visits, customer calls, relationship building, presentations, and independent decisions. The position is remote but requires you to live within the Marshfield, Wisconsin geographic territory. Daily travel within the territory is expected, along with overnight travel of five to ten percent. You’ll also need to lift and carry up to 50 pounds when needed.
From the employer
The Intermediate Level Livestock Product Specialist is focused on supporting and growing the livestock and lifestyle product portfolio. This position plays a key role in driving product demand, building strong dealer and co-op relationships, and delivering exceptional customer service. Ideal candidates are passionate about agriculture and animal care, and eager to develop technical expertise and market knowledge.
Location: This is a remote (virtual) field-based sales position that must be located within the geographic territory of Marshfield, WI. Willingness to travel within this territory to gain insights into the region and understand prospects.
Species focus: Calling on Dairy animal owners to evaluate existing feeding programs, and to recommend and assist them with their nutritional programs.
Key Responsibilities:
Make 25+ farms and facilities visits each week to assess feeding programs and recommend solutions
Drive sales by introducing new feed products to customers and supporting existing customers
Drive relationships with dealers, co-ops, and Purina experts
Lead educational events and demos to promote products and strengthen customer loyalty
Manage customer data and use analytics tools to deepen market knowledge
Collaborate with internal teams and stakeholders, participate in meetings and training, and share feedback for continuous improvement
Coordinate logistics and event materials with dealers and cross-functional teams
Grow and apply business and industry skills to execute sales plans and growth opportunities
Pursue ongoing professional development and adapt to changing needs
Qualifications (Required):
Highschool diploma or equivalent
3 to 5 years industry experience or farm experience equivalent to sales experience or education
Solid understanding of the industry, sales practices, or Purina products
Proven ability to build relationships and network to grow business
Strong sales drive with experience making frequent customer calls
Skilled in problem-solving and independent decision-making
Excellent communication, organization, and time management skills
Qualifications (Preferred):
Bachelor’s degree in Animal Science, Agriculture, Agribusiness, or a related field preferred
Ability to formulate feed related to Dairy Rations
High internal drive, a natural ability for relationship building, and leadership in a team environment.
Competencies & Other Skills
Adapt to changing market conditions with professionalism and integrity
Communicate clearly and organize work effectively
Build strong relationships and show leadership in teams
Make daily sales calls and interact with customers in various environments
Network within the industry to grow business
Lift and carry up to 50 pounds as needed
Deliver effective presentations
Work professionally with people at all levels
Solve problems quickly and effectively
Demonstrate agility and integrity in all interactions
Show initiative and think creatively to address challenges
Willingness to travel overnight (5–10%) and daily within assigned territory
This is a sales role that is compensated with a target mix of base salary plus commission. Base salary is dependent upon experience/tenure and generally ranges between:
$59,000 - $73,000
Target bonus is: Fifteen Thousand
In most cases, candidates offered employment can expect to be hired at a pay rate near the middle of our salary ranges.
About Land O'Lakes, Inc.
Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list.
Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources. Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k).
Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy.
Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested.
Land O'Lakes does not use Automated Decision-Making Technology, as defined by California law, to substantially replace human decision-making or make significant decisions about applications for employment or contracting opportunities.
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