Brand Campaign Specialist
Mega Group International S.A. Open · verified Sep 24, 2026 At a glance
Mid-level Campaign Management role at Mega Group International S.A.. Liège · full-time.
Pay not stated Campaign Management salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Shape Mega’s brand direction and build awareness, consideration, and trust across Energy and Telecom
- Create and manage 360° ATL and BTL materials for digital, print, audio, and video channels
- Run brand and commercial campaigns across online and offline media while protecting timelines and budgets
- Support product launches, commercial initiatives, sponsorships, partnerships, events, and brand activations
- Track KPIs, customer behavior, market trends, and competitors, then turn findings into recommendations
What you bring
- Bring at least five years in branding or campaign management, including multi-channel work from concept through delivery
- Hold a degree in marketing, communication, design, or a related field
- Use communication, storytelling, graphic design, and video-editing skills with Adobe Creative Suite, Canva, and Jira
- Measure brand initiatives with KPIs and apply analytical thinking to campaign performance
- Speak Dutch or French natively and communicate well in English
Who this fits
This role suits a creative, analytical, proactive storyteller who works independently and collaborates well with others. It is a full-time hybrid position based in central Liège or Leuven. Energy or telecom experience is an asset.
From the employer
As a Brand & Campaign Specialist at Mega, you will play a key role in strengthening our brand and bringing impactful marketing campaigns to life across our Energy and Telecom activities.💥💡
Ready for the challenge? Because we are 😊!
Reporting directly to the Marketing & Communications Director, you will work closely with cross-functional teams to ensure a consistent brand experience across all customer touchpoints and support the successful launch of new products and commercial initiatives.
We are looking for a marketing professional who combines creativity with analytical thinking, is passionate about branding and communication, and enjoys turning ideas into campaigns that deliver measurable results.
Your Responsibilities as a Brand & Campaign Specialist
Brand Strategy & Development
Contribute to Mega's brand strategy and help position Mega as a leading challenger brand in the Energy and Telecom markets.
Strengthen Mega's brand awareness, consideration and trust.
Create and oversee the production of 360° ATL and BTL communication materials across various channels and formats (digital, print, audio, video).
Campaign Management
Develop and coordinate 360° ATL brand & commercial campaigns across digital and offline channels (TV, radio, (D)OOH, print, etc.).
Support product launches and commercial initiatives with impactful communication.
Support the organisation of sponsorships, partnerships, events and brand activations.
Develop an annual branding action plan aligned with business objectives.
Ensure campaigns align with brand objectives, timelines and budgets.
Brand Performance & Market Insights
Monitor brand and campaign performance through KPIs and reporting.
Analyse results and recommend improvements to maximise impact and ROI.
Track customer behaviour, market trends and competitor activity. Translate market and customer insights into actionable recommendations.
Project Management & Collaboration
Collaborate with internal stakeholders across Performance, CRM, Content, Product and Sales teams.
Coordinate agencies, freelancers and suppliers to deliver ATL & brand campaigns efficiently.
Working at Mega is:
Contribute to a sustainable future where energy (and telecom) is viable and still affordable for everyone !
Work in a young and dynamic work environment with a hybrid model allowing for flexibility.
Come as you are. Mega is a safe place for everyone <3
Evolve in line with our key values :
Trust : We act with transparency, take responsibility, and foster exchanges based on trust, respect, and integrity.
Agility : We adapt quickly, find pragmatic solutions, and seize opportunities with creativity.
Positivity : We collaborate together with a positive attitude, shared motivation, and a common vision.
Customer First : We prioritize our customers, using our expertise to deliver value and build strong partnerships.
Performance : We aim for excellence by facing challenges with a performance and efficiency-oriented mindset. Our approach is focused on results and solutions.
Full-time job in the center of Liege or Leuven, with competitive salary package in line with diploma / experience.
Is this job made for you?
Experience: Minimum 5 years of experience in branding or campaign management. Proven experience managing multi-channel marketing campaigns from concept to execution. Experience in the Energy or Telecom industry is a strong asset.
Education: Degree in Marketing, Communication, Design, or a related field.
Skills
- Strong skills in communication & storytelling techniques and graphic design principles, including video editing.
- Proficiency in tools like Adobe Creative Suite, Canva.
- Good ability to use KPIs to measure brand initiative effectiveness.
- Expertise in project management tools (Jira).
Languages: Native in Dutch or French. Good knowledge of English.
Personality: Creative, enthusiastic, autonomous, analytical, storyteller, proactive, and team-player.
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