Manager, Campaign Operations
At a glance
Mid-level Campaign Management role at Motive. Remote, United States · $110,000–$140,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Run global campaign delivery across channels while leading specialists responsible for timely, high-quality launches
- Build and refine intake, execution, and reporting processes that can support campaigns at scale
- Advise marketing partners on setup, compliance, deliverability, and ways to improve campaign results
- Create training and enablement resources so enterprise marketers can use campaign operations effectively
- Turn business needs into marketing-technology designs and use KPI trends to guide improvements
What you bring
- At least six years in marketing operations focused on B2B campaign execution and marketing automation
- Hands-on expertise with Marketo and Salesforce is essential for this role
- Experience managing and coaching technical team members with a player-coach approach
- Professional experience applying AI tools to improve workflows or other business processes
Who this fits
You’ll suit a strategic campaign-operations leader who still works hands-on, develops technical talent, and can set priorities when requirements shift. The job leads a global team and supports enterprise marketing managers across the US, UK, and Mexico. It is remote within the United States, and applicants must be authorized to access technologies controlled under U.S. export regulations. Some interviews or new-hire training may take place in person at a global office.
From the employer
Who we are:
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.
Visit gomotive.com to learn more.
About the Role:
The Marketing Operations team is the strategic backbone of our marketing efforts, building the scalable systems and processes that fuel our global growth, managing the marketing technology stack, and enabling seamless campaign execution. We collaborate across the company with sales, systems, and product marketing to drive efficiency and impact.
As the Manager of Campaign Operations, you will lead the team responsible for the execution and delivery of our digital marketing campaigns. This is a highly strategic role where you will not only manage a global team but also architect the frameworks, processes, and enablement tools for our enterprise marketing managers across the US, UK, and Mexico. You are passionate about developing best-in-class processes and automation to drive high performing campaigns for scale. You are excited by the challenge of a fast-paced, hyper-growth environment, and can confidently navigate ambiguity, drive requirements, and ruthlessly prioritize for the highest impact.
What You'll Do:
- Lead and Scale: Own the end-to-end global campaign execution process, managing a team of specialists to deliver high-quality, timely marketing campaigns across multiple channels.
- Process Innovation: Design, implement, and optimize scalable frameworks and standard operating procedures for campaign intake, execution, and reporting.
- Strategic Partnership: Act as a key consultant for marketing stakeholders, providing expert guidance on best practices for campaign setup, legal compliance, deliverability, and performance optimization.
- Enablement and Training: Develop and roll out enablement tools and training programs for our enterprise marketing managers to effectively leverage our campaign operations capabilities.
- AI and Automation: Champion AI tools to innovate and create efficiencies within your team's workflows and for your stakeholders.
- Technology and Systems: Partner with the marketing systems team to translate business requirements into technical designs for our marketing technology stack.
- Performance Analysis: Track campaign and team KPIs to identify opportunities for optimization and work with go-to-market teams to implement improvements.
What We're Looking For:
- Experience: 6+ years of experience in marketing operations, with a focus on campaign execution and marketing automation in a B2B environment. Recent experience in a high growth technology company (SaaS, AI, etc.). Pre IPO company a plus.
- Leadership: Proven experience leading and mentoring a team of technical talent, with a "player/coach" mindset. Experience managing and optimizing processes with distributed or offshore teams is highly desired.
- Technical Expertise: Deep hands-on expertise with Marketo and Salesforce is essential. Experience with a broad marketing technology stack is a plus.
- Strategic Mindset: You are not just an executor, but a strategic thinker who can see the bigger picture and build for the future. You are comfortable in ambiguity and have a knack for turning business requirements into actionable plans.
- Consultative Skills: Strong communication and presentation skills, with the ability to act as a trusted advisor to stakeholders at all levels. You can confidently drive conversations to define priorities and requirements.
- Process-Oriented: Experience building efficient and scalable processes, with a keen eye for detail and a commitment to quality.
- AI Acumen: Professional experience using AI tools to innovate and improve business processes within your current and previous roles
- Adaptability: Thrives in a fast-paced, hyper-growth environment with shifting priorities. You are a proactive problem-solver who can manage multiple projects simultaneously.
- Remote USA
Pay Transparency
Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.
The compensation range for this position will depend on where you reside. For this role, the compensation range is:
Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.
Please review our Candidate Privacy Notice here.
UK Candidate Privacy Notice here.
The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.
Regarding US-based roles, depending on your role and primary work location, Motive Technologies, Inc. (“Employer”) discloses candidates may be required to execute a non-compete covenant with the Employer. This requirement does not apply to lawyers, interns, or employees working in CA, MN, MT, ND, OK, or where otherwise prohibited by law.
Non-compete covenant terms in all other jurisdictions will be subject to the applicable statutory requirements, including but not limited to, procedures, industry related prohibitions, or salary and compensation thresholds.
All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.
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