Marketing Manager

ninthwave Open · verified Sep 24, 2026

New York Full-time Manager General Marketing

At a glance

Mid-level General Marketing role at ninthwave. New York · full-time · no salary stated · we estimate $78,875–$139,549.

Estimated pay

ninthwave has not published a salary for this role. The figure below is our estimate, not theirs.

$78,875 – $139,549

What the middle half of mid-level general marketing roles in New York paid, among postings that did state a salary.

Worked out from 130 postings that stated pay, median $105,000. Last updated Sep 24, 2026.

RoleGeneral Marketing

SeniorityManager

LocationNew York

EmploymentFull-time

PostedJul 22, 2026 · 2mo ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build and run email, social, and SEO/SEM campaigns through HubSpot
Create B2B content such as case studies, blogs, white papers, and industry reports
Develop sales enablement materials, including collateral, presentations, playbooks, and training guides
Plan trade shows and custom events, handling booth logistics and vendor coordination
Review results in Salesforce and HubSpot, optimize campaigns, and manage the marketing budget

What you bring

Bring at least five years of B2B marketing experience in SaaS, fintech, or enterprise software
Have marketed SaaS products within the Open Banking or Open Finance ecosystem
Understand banking, fintech, and API-driven platforms, with related Open Banking or Open Finance exposure
Show content, lead-generation, KPI reporting, and marketing automation experience using HubSpot and Salesforce
Use GA4, Semrush, SEO/SEM, and AI marketing tools, while managing events, projects, and budgets

Who this fits

You'll suit this role if you can move between marketing strategy and hands-on delivery, communicate across leadership and sales, and use performance data to guide decisions. The job is based in the Manhattan office five days a week, with in-person collaboration required. Travel to industry events and conferences may be needed.

From the employer

Ninth Wave, Inc.

Marketing Manager

Location: New York City Office- 5 days a week in the office

Role Overview

Ninth Wave is seeking a dynamic and experienced Marketing Manager to lead and execute our B2B marketing initiatives across digital channels, events, content, and sales enablement. This is a highly visible role that works cross-functionally with company leadership, sales, and external partners to drive brand awareness and lead generation. The ideal candidate will have a track record of successfully translating strategy into marketing campaigns that meet the company’s goals. This role reports to the Chief Operating Officer.

Responsibilities

Develop and execute digital marketing campaigns, including email, organic/paid social, and search engine marketing (SEO/SEM). Manage these campaigns through HubSpot.
Optimize SEO/SEM performance to increase website visitors and leads..
Create compelling content such as case studies, blogs, white papers, and industry reports to engage our B2B audience.
Develop sales enablement materials, including collateral, presentations, playbooks, and training guides.
Lead event marketing—plan, manage, and execute trade shows and custom events, including booth logistics and vendor coordination.
Manage corporate communications, including website updates, media outreach, and PR initiatives.
Analyze performance metrics (e.g., ROI, CPC, CPL, SEO) through SalesForce and HubSpot and use insights to continuously optimize campaigns.
Manage the marketing budget, ensuring alignment with strategic goals and efficiency in spending.

Who you are

A collaborative communicator who can align teams and stakeholders across the business.
A self-starter who thrives in fast-paced, entrepreneurial environments.
Data-driven and analytical, able to interpret results and optimize for performance.
A creative thinker with a knack for storytelling and campaign innovation.
Comfortable switching between strategic planning and hands-on execution.

Requirements

5+ years of B2B marketing experience in Saas, fintech or enterprise software
Prior experience marketing SaaS products within the Open Banking/Open Finance Ecosystem is required.
Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API-driven platforms.
Proven track record developing content across formats and channels (web, email, social, print, etc.).
Hands-on experience with marketing automation tools (e.g., HubSpot, Salesforce).
Proficient with platforms like Google Analytics (GA4), Semrush, and SEO/SEM tools, AI marketing tools.
Experience managing integrated lead generation campaigns and reporting on KPIs such as ROI, CPL, and CPC.
Strong event management skills—planning, logistics, vendor coordination, and onsite execution.
Exceptional project management and organizational skills.
Ability to manage and report on a marketing budget.
Travel to industry events and conferences as needed to manage Ninth Wave’s presence and promote brand visibility.
Able to work in the Manhattan-based office
Collaborate in-person with Leadership and Sales teams at our New York City office to drive strategic initiatives.

Company Overview

At Ninth Wave, we empower financial institutions and their customers with seamless, secure connectivity across the modern digital-finance ecosystem. Our open-finance platform provides direct connections between banks and their customers’ favorite financial apps, improving the customer experience with faster, more reliable, and safer data sharing. Built on decades of enterprise banking expertise, Ninth Wave delivers trusted, scalable solutions that help institutions drive innovation while maintaining security, control, and confidence.