growthroles

Sr. Manager, Indirect Category (Marketing)

Norwegian Cruise Line Holdings (NCLH) (NCL Shoreside Careers) Open · verified Sep 24, 2026
Miami Full-time Senior General Marketing

At a glance

Senior General Marketing role at Norwegian Cruise Line Holdings (NCLH) (NCL Shoreside Careers). Miami · full-time · no salary stated · we estimate $125,000–$135,000.

Estimated pay

Norwegian Cruise Line Holdings (NCLH) (NCL Shoreside Careers) has not published a salary for this role. The figure below is our estimate, not theirs.

$125,000 – $135,000
What the middle half of senior general marketing roles in Miami paid, among postings that did state a salary.
Worked out from 5 postings that stated pay, median $135,000. Last updated Mar 10, 2026.
RoleGeneral Marketing
SenioritySenior
LocationMiami
EmploymentFull-time
PostedJul 20, 2026 · 2mo ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Set global and regional buying strategies for marketing categories across NCLH’s brands
  • Run sourcing from opportunity review through bids, negotiations, contracts, and supplier performance
  • Manage agency and supplier relationships through reviews, scorecards, risk checks, and improvement plans
  • Find savings through demand control, standardization, supplier consolidation, and better commercial terms
  • Advise marketing leaders while coordinating procurement governance, analytics, and change initiatives

What you bring

  • A bachelor’s degree in supply chain, engineering, or business
  • At least eight years across sourcing, category management, supplier relations, contracts, projects, analysis, and change
  • At least five years working with marketing or a related category
  • Experience with procurement systems, with MXP and SAP preferred, plus Microsoft and Procure-to-Pay tools
  • Strength in strategic sourcing, negotiation, supplier leadership, analytics, problem-solving, and stakeholder management

Who this fits

This role suits a senior procurement professional who can lead global, cross-functional work and advise marketing executives. It is a full-time position based in Miami. Cruise line and duty-free knowledge, an MBA or equivalent, and a recognized purchasing certification are listed as preferred rather than required.

From the employer

GROW YOUR CAREER WITH US
At Norwegian Cruise Line Holdings (NCLH), we know our future success depends on our ability to attract and retain the very best talent. Our brands deliver vacations of a lifetime with innovative product offerings, a high level of service and unique guest experiences aboard each vessel and we’re continually seeking applicants who are passionate about hospitality and committed to being their personal best. As you learn more about our company, we think you will agree that there is no better time than now to become a member of the NCLH family!

APPLY ONLINE
If you’re interested to be considered for this position, please click the blue APPLY button at the top of the page to get started. All candidates must complete an on-line application to be considered.

JOB SUMMARY

Lead the global sourcing and category management strategy for all marketing spend categories across all brands. Manage annual marketing spend of $300M+ supporting all global marketing activities. Partner closely with senior marketing leadership and cross-functional stakeholders to enable business and brand growth objectives while improving overall cost competitiveness. Align procurement strategies with company marketing priorities, innovation roadmaps, and go-to-market initiatives. Serve as a strategic advisor to business stakeholders to balance creativity, speed-to-market, quality, risk, and cost optimization.

DUTIES & RESPONSIBILITIES

  • Develop and execute global and regional category strategies across all marketing spend areas, aligning sourcing initiatives with business objectives and stakeholder requirements.
  • Own strategic sourcing and supplier management for marketing categories including creative agencies, media, digital/social marketing, events, production, sponsorships, market research, analytics, and promotional materials.
  • Deliver annual cost savings targets of 5–10%+ through strategic sourcing, commercial negotiations, and supplier optimization initiatives.
  • Drive value creation through cost reduction, demand management, process improvements, and innovative commercial solutions.
  • Identify opportunities for spend leverage, standardization, supplier consolidation, and improved total cost of ownership.
  • Monitor market trends, inflationary pressures, and industry developments to proactively manage costs and mitigate supply risks.
  • Lead the end-to-end strategic sourcing process, including opportunity assessment, strategy development, RFx execution, supplier evaluation, negotiations, contract implementation, and performance management.
  • Execute RFIs, RFPs, RFQs, and competitive bidding events while ensuring sourcing initiatives meet business timelines and implementation goals.
  • Negotiate complex global agreements covering commercial, legal, operational, service-level, and performance terms.
  • Build and maintain strategic partnerships with key suppliers and agency partners, fostering innovation, collaboration, and long-term value.
  • Lead supplier relationship management activities, including Quarterly Business Reviews, performance scorecards, innovation reviews, risk assessments, and continuous improvement programs.
  • Interface with executive leadership and supplier executives to drive accountability for quality, service, innovation, sustainability, and financial performance.
  • Optimize the global supply base through supplier rationalization, capability assessments, risk management, governance, compliance, and business continuity planning.
  • Establish procurement governance, policies, reporting, analytics, and KPI frameworks while partnering with Finance, Legal, Marketing, and Operations to ensure alignment and compliance.
  • Lead cross-functional sourcing and transformation initiatives, influence stakeholders at all levels, champion change management and continuous improvement, and mentor procurement team members to foster a high-performance culture.
  • Perform other job-related functions as assigned.

QUALIFICATIONS

DEGREE TYPE: Bachelor's Degree

FIELD(S) OF STUDY: Supply Chain, Engineering, or Business

EXPERIENCE:

  • Minimum 8 years of strategic sourcing, category management, supplier relationship management, contract negotiation, project management, business analysis, and change management experience.
  • 5+ years of Marketing or related category experience. Cruise line and Duty-Free knowledge a plus.

COMPETENCIES/SKILLS:

  • Working knowledge of an automated logistics and purchasing system is required, preferably with MXP and SAP.
  • Strategic thinking and understanding of supply markets and associated dynamics.
  • Strong knowledge of strategic sourcing methodology with pragmatism to manage exceptions.
  • Ability to develop category and sourcing strategies by identifying areas of opportunity.
  • History of effectively directing and leveraging procurement spend by leading global cross-functional teams.
  • Experience managing and maintaining strong supplier relationships.
  • Strong leadership presence and negotiation/contract management experience.
  • Knowledge and experience with best practice processes, tools, and procurement/spend systems data and analysis.
  • Strong interpersonal and management capabilities.
  • Must have strong organizational skills.
  • Strong problem solving, analytical and report summation, and conflict resolution skills.
  • Ability to apply change management and consulting skills/knowledge and expertise.
  • Firsthand working knowledge of strategic sourcing methodology required. Technical knowledge and expertise preferred.
  • Proficiency in Microsoft suite (Word, Excel, and PowerPoint), proficiency in Procure-to-Pay systems (e.g., Coupa, Oracle). Team Building, technical knowledge and expertise, high degree of business acumen, management, and interpersonal skills.

CERTIFICATIONS/LICENSES:

  • MBA or equivalent preferred. Nationally recognized professional certification preferred (i.e., Certified Purchasing Manager), or any equivalent combination of relevant education, training, and work experience.

ABOUT NCLH
Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year.

LEARN MORE ABOUT OUR COMPANY:

At a Glance
Brand Overview
Norwegian Cruise Line
Oceania Cruises
Regent Seven Seas Cruises

New Releases

EQUAL OPPORTUNITY EMPLOYER

It is Norwegian Cruise Line Holding’s policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

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