AI Graphic Designer for a Marketing Agency (US-based / Remote)
At a glance
Mid-level Graphic Design role at Paired. Remote, Philippines · contract.
Pay not stated Graphic Design salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll take Google display ad creative from audience research and concepts through design, generation, and launch
- You'll define personas and creative angles for direct-response ads aimed at cold, top-of-funnel audiences
- You'll create static ads, advertorial pairings, and lifestyle imagery for GDN, Demand Gen, and PMax placements
- You'll produce varied work across Google's static and native display formats, then refine it using performance results
What you bring
- You have proven experience creating ecommerce static ads for Google campaigns, including GDN, Demand Gen, and PMax
- You've worked hands-on with fal.ai, Higgsfield, Manus, and Claude
- You understand conversion-focused design and can use performance data to guide decisions
- You can test high volumes of creative variations and provide a portfolio of static ad work
Who this fits
This fully remote contractor role is based in the Philippines and offers flexible hours. You'll suit an independent designer who can own the work without briefs or handoffs, while working against live ad performance.
From the employer
Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located.
We're looking for an AI Graphic Designer to own static and lifestyle ad creative end-to-end for Google Ads campaigns (GDN, Demand Gen, PMax). This isn't just a design execution role; you'll research the market, define audience personas, find creative angles, then concept, design, generate, and ship. You'll be responsible for building direct response statics that convert cold, top-of-funnel traffic, as well as lifestyle imagery that performs across Google's placements.
This role blends creative strategy, direct response design principles, and modern AI creative tools to produce high volume, high-converting ad creative and to keep iterating based on real performance data.
Responsibilities
- Own static and lifestyle ad creative across Google Display Network (GDN), Demand Gen, and Performance Max (PMax) end-to-end
- Research the market, define target avatars/personas, and identify creative angles
- Concept, design, generate, and ship ad creative independently
- Build direct response static ads designed to convert cold, top-of-funnel traffic, not just visually clean creative
- Pair static ads with advertorials as part of the funnel
- Build lifestyle imagery tailored for PMax and Demand Gen placements
- Produce creative at volume across the full Google static format set (1:1, 4:5, 9:16, 1.91:1, and native display sizes)
- Read and interpret performance data to identify what's converting
- Continuously test, volume, and variation and iterate based on results
Requirements
- Proven experience designing static ecommerce ads for Google (GDN, Demand Gen, PMax)
- Strong knowledge of the Google static format set (1:1, 4:5, 9:16, 1.91:1, native display sizes)
- Hands-on experience with AI creative tools such as fal.ai, Higgsfield, Manus, and Claude
- Strong grasp of direct response design principles — creative built to convert, not just look good
- Ability to read and act on performance data
- A testing mindset: comfortable producing high volume and variation, and iterating based on what wins
- Portfolio required, showcasing static ad design (ideally direct response / performance-focused work)
Benefits
Fully remote, flexible hours. Full ownership role, no briefs handed to you, no handing layouts off. Work is live on real ad spend within days. Creative tested at volume.
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