Marketing Manager
At a glance
Mid-level General Marketing role at Pplingo. Bangkok · full-time.
Pay not stated Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and run campaigns that bring in leads through digital and offline channels
- Manage Google Ads, Facebook Ads, LinkedIn Ads, SEO, email, social, print, outdoor, and events
- Coordinate agencies, tracking schedules, deliverables, spending, and alignment with marketing goals
- Review campaign results and turn performance data into improvements
- Lead marketing staff and work with admissions, content, and design on enrolment-focused initiatives
What you bring
- Hands-on ability to manage performance marketing across online and offline channels
- You can evaluate campaign metrics and use findings to improve conversion results
- You can guide marketing professionals while coordinating effectively with agencies and internal teams
Who this fits
You’ll suit a hands-on marketing manager role that combines campaign execution, agency oversight, team leadership, and education-sector marketing. The position is based in Bangkok and involves working with admissions, content, design, and marketing staff to support student enrolment.
From the employer
Develop and execute comprehensive performance marketing strategies to acquire leads through online and offline channels.
Manage and optimize digital campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI.
Utilize SEO/SEM, email marketing, social media, and other online tactics to generate leads and drive conversions.
Oversee traditional marketing channels such as print, outdoor, and events to enhance brand visibility and attract potential students.
Act as the primary point of contact for the marketing agencies, overseeing project timelines, deliverables, and budgets to ensure alignment with goals and objectives.
Analize campaign performance data and metrics to provide actionable insights and recommendations for continuous improvement.
Collaborate with internal teams including admissions, content, and design to ensure marketing initiatives align with enrolment goals.
Lead a team of marketing professionals, providing guidance, mentorship, and performance feedback.
Stay updated with industry trends and best practices in performance marketing and education sector marketing.
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