Marketing Controller
Red Bull Open · verified Sep 24, 2026 At a glance
Mid-level General Marketing role at Red Bull. Istanbul · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Coordinate marketing accruals, closing tasks, master data, and month-end reporting packs
- Compare actual marketing results with plans, explain key variances, and work with budget owners on drivers
- Collect, validate, and enter Business Plan and Revised Estimate data while managing submission timelines
- Analyze budget performance, build project business cases, and present findings to Country Management
- Review marketing agreements and postings for risks, policy compliance, account accuracy, and internal-order issues
What you bring
- A degree, with an accounting qualification preferred, plus at least five years in consumer-goods controlling
- Strong English for written and spoken communication with internal stakeholders through GM level
- Deep knowledge of promotional mechanics, profitability analysis, and financial risk assessment
- Advanced Excel capability and familiarity with an integrated business analysis tool such as SAP BI or Hyperion
Who this fits
You’ll suit a structured, analytical controller who can challenge assumptions, explain financial impacts, and communicate clearly with commercial and finance stakeholders. The role is based onsite in Istanbul, reports to the FP&A Manager, and requires working effectively under pressure in a fast-paced team environment.
From the employer
We are looking for a Marketing Controller who supports the preparation of marketing business plan, trade marketing business plan, tracking the financial situation and variances during the planning/reporting periods. S/he works closely with marketing team and also supports providing the business and actual reports to the HQ within due dates. S/he will be directly reporting to the FP&A Manager.
Month-End Closing
Coordinate monthly marketing accruals and ensure timely closing activities
Maintain master data and ensure consistency of account and IO(Internal Order) hierarchies
Prepare management reporting packs for month-end review
Prepare P&L and balance sheet (AP) commenting dashboards
Review monthly actual vs. plan variances and discuss key drivers with budget owners
Perform standardized checks on high-volume Consumer Marketing and Trade Marketing postings to identify potential errors
Planning
Coordinate Business Plan and Revised Estimate data collection, validation, and system entry
Manage planning timelines and ensure timely input from budget owners
Challenge and support budget owners on assumptions, phasing, and budget accuracy
Prepare balance sheet planning for Accounts Payable-related items
Coordinate BP Tool and BP Portfolio management, maintenance, and user support to ensure accurate and quality-assured submission
Reporting & Analysis
Analyze marketing budget performance and present insights to the Country Management Team
Prepare monthly Finance Review meeting materials
Prepare detailed monthly reports by function, project, and account level
Build financial simulations and business cases for new projects and investments
Contribute marketing-related updates to the Weekly Finance Report meeting
Manage and maintain the annual marketing project process
Support budget owners by providing required data during global visits
Daily Activities
Review and approve marketing agreements, not only from a budget perspective, but also by reviewing the overall content, identifying potential risks, and ensuring compliance with company policies.
Bring together commercial, legal, procurement, and finance business partners to resolve unclear or doubtful topics in agreements and invoices, helping to prevent operational issues during approval processes.
Guide commercial teams on financial processes, internal policies, and compliance requirements.
Support the accounting team and commercial business partners with Concur posting issues related to accounts and internal orders, follow up on these topics, and ensure transfer postings are completed when incorrect postings are identified
Degree qualified with accounting qualification (preferred)
Excellent command of English (written & verbal)
Minimum of 5 years’ experience in a controlling role in consumer goods.
In depth understanding of promotional mechanics and the related financial impact.
Highly analytical and very skilled individual in the area of profitability analysis.
Ability to quickly identify and analyse risks & impacts and able to define alternatives.
Good communication and presentation skills. Capable of communicating and presenting precisely and effectively with internal stakeholders up to GM level.
A structured and well-organized individual.
Must be self-motivated, self-directed and be able to work under pressure in a fast-paced team environment
IT literate, excellent MS Excel knowledge, familiar with any integrated business analysis tool is a strong plus (SAP BI/hyperion etc)
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