Marketing Manager - 乳腺肿瘤治疗领域
At a glance
Mid-level General Marketing role at Roche. Shanghai · full-time.
Pay not stated Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead primary and secondary research for products or therapeutic areas, including labeling and advertising
- Turn clinical science and market data into recommendations, plans, and commercial direction
- Build product marketing plans, sales support, pricing approaches, budgets, and spending oversight
- Track competitors and customer needs while shaping product expansion and market potential
- Coordinate with product development, production, and manufacturing on new or improved offerings
What you bring
- Bring a bachelor’s degree or higher, preferably in medicine, marketing, or commerce
- Have multinational-company experience plus seven to ten years in marketing and/or sales
- Prefer at least seven years in pharmaceutical or related marketing work
- Communicate and present confidently in both spoken and written Chinese and English
- Show strong execution, cross-functional communication, adaptability, teamwork, initiative, and learning agility
Who this fits
You’ll suit this role if you work collaboratively, adapt to different cultures and business styles, and can turn scientific and market information into action. The position is based in Shanghai and is full-time. Strong Chinese and English communication is required.
From the employer
At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.
The Position
Main Responsibilities:
Manages market research needs for products or therapeutic areas within the organization.
Conducts and manages primary and secondary market research projects, including labeling and advertising.
Provides marketing insight and direction to optimize strategic products
Analyzes data and makes strategic recommendations.
Contributes to annual business plan and maximizes market potential. Interprets and translates scientific clinical data into commercial implications.
Directs the development of company marketing plan and supporting sales activities for specific products or product lines including assessment of potential markets.
Establishes pricing strategies, develops budgets and monitors expenditures.
May develop short and long-range strategies for product expansion. Interfaces with Product Development, Production and Manufacturing to develop new products or enhance existing products or product lines.
May act as a technical advisor for specific products.
Oversees market analysis, monitors competitive activity, and identifies customer needs. Defines vision, strategies, and tactics.
Selects, develops and evaluates employees to ensure the efficient operation of the function.
Education/Qualifications
Bachelor above
Medical, marketing, commerce preferred
Adapt well to different cultures and business styles
Collaborative and supportive approach to teamwork
Good understanding and strong commitment
Innovate and highly self-motivated to drive results
Strong learning agility
Job Required Competencies
MNC background
7-10 years’ experience in marketing and/sales
7 years Pharmaceutical or relevant marketing experience preferred
Strong communication and presentation skills in Chinese and English (oral and writing)
Strong execution capability, cross-functional communication
Excellent communication and presentation skills in Chinese and English (oral and writing)
Who we are
A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.
Let’s build a healthier future, together.
Roche is an Equal Opportunity Employer.
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