Senior Performance Marketing Manager

Sammedia sam-media.com Open · verified Sep 25, 2026

Amsterdam Full-time Senior Performance Marketing

At a glance

Senior Performance Marketing role at Sammedia. Amsterdam · full-time.

Pay not stated Performance Marketing Manager salary

RolePerformance Marketing

SenioritySenior

LocationAmsterdam

EmploymentFull-time

PostedOct 2, 2025 · 11mo ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Run and improve display campaigns across assigned markets to increase revenue
Build banners, launch campaigns, and manage Google Ads investment against revenue goals
Use analytics and audience data to assess results and refine campaign performance
Review user journeys and partner with design to improve conversion paths
Work with Business Development, Data, Tech, and country teams on strategies, tests, and new funnels

What you bring

At least four years managing Google Ads display campaigns across multiple verticals
Experience working with large datasets and using basic data tools for campaign optimization
Background in mVAS or subscription-based businesses
Exposure to Meta, TikTok, or GMP is useful but not required

Who this fits

You’ll suit a data-focused, experimental marketer who is comfortable testing ideas, solving problems proactively, and managing multiple projects. The role is based in Amsterdam and involves working with colleagues in Kuala Lumpur, plus cross-team collaboration. Flexible schedules, visa sponsorship, and relocation support are available when applicable.

From the employer

We are looking for a Senior Performance Marketing Manager to strengthen our team in Amsterdam, The Netherlands, and work with other team members in Kuala Lumpur, Malaysia. As a Senior Performance Marketing Manager at Sam Media you will handle day-to-day operations such as Google Ads and programmatic campaign management, leveraging data to drive revenue for the business, and collaborate with other departments to bring the best value.

Responsibilities:

Own the creation, implementation, and optimization of all display activity for your markets to drive revenue for the business.
- Creating banners and publishing campaigns
- Managing Google Ads campaigns and making sure that our investments bring the expected revenue within the given time frame.
Leverage data and analytics tools to determine the effectiveness of campaigns and constantly optimize.
- Observing user journey on the pages and working with design to optimize to the full extent.
Collaborate with other teams (Business Development, Design, Data & Tech) to bring campaigns to life.
- Develop and execute country marketing strategies to grow/maintain revenue.
- Explaining, sharing important actions taken on marketing side with the Country Focus team(s)
- Working with other teams to get the most out of marketing campaigns
Identify and test new verticals and funnels

4+ years of experience with Google Ads (display) in different verticals.
Comfortable segmenting large data sets to optimize campaigns (Knowledge of simple data tools is a plus)
Experience in the mVAS industry or subscription modeled businesses is required.
Experience with other marketing channels (Meta, Tiktok, GMP) is a plus.

What will make you successful

A data-driven attitude with an analytical mind
Attention to detail
Results-driven and performance-focused
Embracing a test & learn approach and not afraid to fail
Eagerness to do A/B tests to keep the campaigns ahead of the competition
Proactive and creative problem-solving capabilities
Team player mentality
Determined, unafraid to challenge others and push boundaries to achieve success
Self-motivated and resilient, able to tackle complex challenges head-on
Ability to multitask and strong project management skills

We offer a competitive salary in line with market conditions and your skills and experience.
We offer flexible working schedules.
Personal development, learning and growth is integrated in our culture, you have the freedom and the budget to travel, attend conferences, workshops and training.
We offer visa sponsorship and a comprehensive relocation package when applicable.
We organize many company-sponsored activities including an annual company retreat.