B2B Marketing Manager
At a glance
Mid-level General Marketing role at Spe. Mexico City · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Coordinate FAST channel marketing with platform partners for onboarding, promotions, and seasonal campaigns
- Track platform results such as impressions, CTR, and promotional placements
- Create Ad Sales presentations, one-sheets, and collateral for TV Networks, FAST, and YouTube
- Coordinate creative assets, calendars, toolkits, timelines, and approvals across markets
- Align FAST, Content Strategy, Distribution, Ad Sales, Creative, and Corporate Communications teams
What you bring
- Bring five to seven years in marketing, preferably in media, entertainment, or digital and streaming
- Have experience with B2B marketing, ad sales, or distribution initiatives
- Understand the FAST, CTV, and OTT ecosystem and experience across multiple markets
- Communicate fluently in English and Spanish; Portuguese is an advantage
- Manage projects, details, and competing priorities in a fast-paced setting
Who this fits
You’ll suit a marketer with media, entertainment, or digital and streaming experience who can support B2B work across distribution and Ad Sales. The full-time role is based in Mexico City and covers Mexico, Brazil, U.S. Hispanic, and panregional markets. English and Spanish fluency is required, while Portuguese is optional.
From the employer
B2B Marketing Manager – FAST Channels & Ad Sales (B2B)
Role Summary
Mexico | SPT U.S. Hispanic & Latin America
The Marketing Manager will support the development and execution of B2B marketing initiatives for SPT’s FAST channels and Ad Sales business across U.S. Hispanic, Mexico, Brazil, and Panregional markets. This role sits at the intersection of FAST distribution and Ad Sales, helping drive partner engagement, commercial positioning, and marketing execution across platforms.
The position will focus on supporting FAST channel growth through platform marketing coordination while also contributing to advertising sales materials, trade communications, and client-facing initiatives across TV Networks, FAST, and YouTube.
Key Responsibilities
FAST Channels – B2B & Platform Marketing Support
- Support marketing initiatives for FAST channel distribution across platform partners (e.g., Samsung TV Plus, Pluto TV, Roku, Vizio, etc.)
- Coordinate delivery of marketing assets for platform onboarding, promotions, and seasonal/tentpole initiatives
- Assist in managing partner marketing calendars and ensuring timely execution of campaigns and promotional placements
- Track and report on platform marketing performance metrics (e.g., impressions, CTR, placements)
Ad Sales Marketing (Panregional & Mexico)
- Support the development of B2B marketing materials for Ad Sales, including presentations, one-sheets, and sales collateral across TV Networks, FAST, and YouTube
- Partner with Ad Sales teams to align marketing materials with commercial priorities and client needs
- Assist in the execution of trade marketing initiatives, industry events, and client-facing campaigns
Creative & Content Coordination
- Collaborate with internal creative teams to develop and deliver marketing assets (key art, videos, digital assets) for FAST channels and Ad Sales initiatives
- Ensure consistency of branding and messaging across platforms and materials
- Support the development of content calendars and promotional toolkits
Cross-Functional Coordination
- Work closely with FAST Channel product team, Content Strategy, Distribution, Ad Sales, Creative, and Corporate Communications teams to ensure alignment across initiatives
- Support internal and external communications, including trade announcements and partner updates
- Manage timelines, deliverables, and approvals across multiple stakeholders and markets
Qualifications
- 5–7 years of experience in marketing, preferably within media, entertainment, or digital/streaming environments
- Experience supporting B2B marketing, ad sales, or distribution-related initiatives
- Strong understanding of the FAST/CTV/OTT ecosystem is preferred
- Experience working across multiple markets, ideally U.S. Hispanic and/or Latin America
- Strong organizational and project management skills with attention to detail
- Ability to manage multiple priorities in a fast-paced environment
- Strong communication skills: fluency in English and Spanish required, Portuguese is a plus
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