Marketing Manager (PR26093)
At a glance
Mid-level General Marketing role at TMEIC Corporation Americas. Houston · full-time · $82,550–$123,850 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape integrated communications plans for assigned business units and align messaging with business goals
- You'll produce campaigns, content, newsletters, promotional emails, and trade-publication releases
- You'll measure campaign results, provide quarterly performance updates, and suggest improvements
- You'll guide branding, web and social activity, translations, and agency work with business units
- You'll manage suppliers and provide cost input for marketing budget planning
What you bring
- You'll bring a bachelor's degree in business, marketing, communications, or a related area
- You'll have at least five years in marketing communications within a global B2B market
- You'll show effective collaboration with clients, suppliers, and internal and external contacts
- You'll demonstrate leadership, communication, organization, administration, and continuous-improvement skills
- You'll be proficient with Microsoft Excel, Word, PowerPoint, and Adobe Creative Cloud
Who this fits
This role suits a marketer who can run communications for global B2B business units and work across teams, agencies, clients, and suppliers. Experience with power electronics, capital equipment, product marketing, or brand management is preferred. The job is onsite in Houston and involves domestic travel of up to approximately fifteen percent and international travel of up to approximately five percent, sometimes with limited notice.
From the employer
General Role Description
Develop, implement, manage, and continuously optimize the comprehensive marketing communications program for your assigned business units (BUs).
Role Accountabilities
· Develop and implement integrated marketing communication strategies that support business objectives, strengthen brand awareness, drive engagement, and ensure consistent messaging across internal and external channels
· Deliver effective marketing campaigns, content, communications, and promotional activities that align with organizational goals in collaboration with the business units
· Propose creative ideas related to Company branding activities and execute, as approved
· Report marketing performance against objectives and targets on at least a quarterly basis and make improvement recommendations
· Advise parent and group companies to ensure that all activities follow parent company branding objectives
· Consult business units and manage advertising agency in the creation and maintenance of the Company’s online and social media presence
· Evaluate marketing campaign effectiveness through quantitative analysis of results
· Collaborate and advise the Digital Marketing Specialist to ensure a strategically aligned web-presence is delivered for all global websites
· Create and deliver newsletter articles for publication and distribution
· Manage vendor relationships to maintain optimal cost where feasible
· Provide cost information and advice for marketing department budget planning
· Identify new marketing communications vendors and suppliers
· Execute and manage all company business unit promotional email campaigns
· Ensure foreign language translations of product brochures and technical articles are complete, meet agreed-upon standards, and are delivered on schedule
· Prepare press releases for industry trade publications, as assigned
General Employee Accountabilities
· Bring full effort to bear on tasks assigned by manager
· Give manager best advice
· Give earliest notice when work cannot be delivered as specified
· Cooperate and collaborate with peers and interact cross-organizationally as specified by manager
· Exemplify Company Core Values: Integrity, Client Focus, Team Orientation, and Personal Commitment
· Comply with all Company policies, practices, and procedures and all regulations and laws
· Recommend viable improvements proactively
· Ensure effective utilization of business tools and processes
Requirements
- · Bachelor’s degree in Business Studies, Marketing, Communications or a related field
- · 5 years’ experience in marketing and marketing communications in a global B2B market
- · Demonstrated successful working relationships with external clients and other internal and external contacts
- · Demonstrated successful working relationships with clients, suppliers, and other internal and external contacts
- · Demonstrated successful and positive personal leadership, interpersonal, organizational, administrative, and communication skills
- · Demonstrated continuous improvement in areas of responsibility
- · Proficiency in Microsoft Excel, Word, PowerPoint, Adobe Creative Cloud apps
- · Availability to travel, domestically, up to approximately 15%, and internationally, up to approximately 5%, sometimes with limited notice
Preferred Qualifications
· 10 years’ marketing communications experience with power electronics or other capital equipment in any combination of the metals, material handling, renewable energy systems, paper, or related general industries
· Demonstrated successful product marketing and brand management experience
· Proficiency in Oracle Projects and Oracle Eloqua Marketing Automation
Hiring Range: $82,550 - $123,850
Link to TMEIC Corporation Americas website
https://www.tmeic.com/. To be considered an applicant for any available positions, individuals must complete an online job application for each posting. A resume may be attached to the online application but is not considered a substitute for the information in the application. Applications will be considered only for the specific position for which the application is submitted.
EEO/AA/M/F/Vet/Disability Employer
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