EMEA Marketing Specialist

Viavisolutions Open · verified Sep 23, 2026

2 Locations Full-time Mid-level General Marketing

At a glance

Mid-level General Marketing role at Viavisolutions. 2 Locations · full-time.

Pay not stated Marketing Specialist salary

RoleGeneral Marketing

SeniorityMid-level

Location2 Locations

EmploymentFull-time

PostedSep 4, 2026 · 2w ago

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll build and deliver EMEA plans that grow the brand, create demand, and support sales
You'll run customer-facing events and integrated campaigns for Lab and Production Test Solutions
You'll keep regional activity aligned with global brand rules and regulatory requirements
You'll track regional KPIs and report on leads, conversions, and business results
You'll connect headquarters with regional teams while coordinating sales, digital, and research partners

What you bring

You'll bring at least five years of field marketing experience in telecommunications or a related industry
You'll work fluently in German and English and present clearly in writing and speech
You'll manage projects and competing priorities with strong organization in a fast-paced setting
You'll lead proactively, focus on results, and collaborate effectively across functions
You'll have interest in AI or telecommunications and a willingness to learn new offerings and market trends

Who this fits

You fit this role if you can connect global marketing direction with EMEA market needs and support sales through campaigns and events. A bachelor's degree in marketing, computing, telecommunications, or a related field is preferred. You should be comfortable with occasional travel to VIAVI's Eningen site and across Europe for events and activities.

From the employer

Summary:

VIAVI (NASDAQ: VIAV) has a 100+ year history of technical innovations that have evolved to keep pace and address our customers’ most pressing business issues. We make equipment, software, and systems that help to plan, deploy, certify, monitor, and optimize all kinds of networks - like those for mobile phones, service providers, large businesses and data centers. VIAVI is also a leader in high performance thin film optical coatings and engineered diffusers, providing light management solutions to anti-counterfeiting, consumer electronics, automotive, defense and instrumentation markets.

We are the people behind the products that help keep the world connected – at home, school, work, at play, and everywhere in between. VIAVI employees are fierce about supporting customer success and we welcome people who bring their best every day to the company - to question, to collaborate and to push for solutions that will delight our customers.

VIAVI is looking for an energetic Marketing Specialist to lead brand building, an integrated marketing strategy and campaigns to promote VIAVI’s Lab and Production Test Solutions in support of VIAVI’s sales team in EMEA.

Duties & Responsibilities:

Strategy & Planning: Develop and execute regional marketing/comms plans aligned with global goals, focusing on brand growth, demand generation, and sales support in the EMEA region.
Brand Consistency: Ensure regional execution adheres to global brand guidelines and regulatory requirements.
Event Management: Planning and execution of key customer-facing marketing events.
Cross-functional Collaboration: Work closely with regional/global teams, sales, digital, and research departments.
Marketing Reports: Work with corporate marketing to monitor and report on critical marketing KPIs for regional marketing efforts, including lead generation, conversion rates, etc.
Results Delivery: Driving tangible business results (leads, revenue) through integrated campaigns.
Internal Communications: Connecting the global vision with regional market needs. Serving as a key link between corporate HQ and the regional team.

Pre-Requisites / Skills / Experience Requirements:

Experience: 5+ years in field marketing experience in telecommunication industry or related industries, with proven agency management and campaign success.
Language: Fluency in German and English.
Communication: Excellent written/verbal skills, ability to present effectively.
Coordination and organization: Strong project coordination and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
Leadership: Proactive, results-oriented, with strong project management and cross-functional collaboration.
Education: Bachelor’s degree in Marketing, Computing, Telecommunications or related field preferred.
Preferred Qualification: Demonstrated interest in AI technology, telecommunications, or related industries, with a willingness to learn new products, solutions, and market trends.

Travel:

Occasional travel will be required to VIAVI’s site based in Eningen as well as travel through Europe to support events and activities.