Associate Director, eCommerce
At a glance
Leadership Ecommerce Marketing role at WPP Media. Bangkok.
Pay not stated Ecommerce Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll create media and promotion plans tied to each brand’s marketing and sales objectives
- You’ll run e-commerce and digital campaigns, then refine them using performance and sales ROI results
- You’ll review traffic, sales patterns and promotion outcomes to recommend next campaign actions
- You’ll find new sales opportunities with open-market, social-commerce and general-mall retailers
- You’ll guide client reviews and maintain close working relationships with clients and media partners
What you bring
- You’ll bring at least seven years in e-commerce or digital media agency work
- You’ll understand how e-commerce platforms operate in depth
- You’ll use data analysis to develop strategies and recommendations
- You’ll communicate effectively in spoken and written English
- You’ll bring strong communication and team-management ability
Who this fits
You’ll suit a client-facing e-commerce media role serving global brands across categories from FMCG to luxury. The position is based in Bangkok and combines external media planning with e-commerce media work. You’ll need to work closely with clients, media partners and agency teams.
From the employer
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
3 best things about the job:
- Opportunity to explore career in the rising field of eCommerce
- Opportunity to work with various categories of global clients; from FMCG to luxury
- Working on holistic digital media planning: external media and eCommerce media
Measures of success –
In three months:
- Gotten an understanding of the agency portfolio of clients.
In six months:
- Started to build relationships with the key decision makers within the client and agency organizations
In 12 months:
- Been able to independently propose E-commerce overall strategy to meet clients’ requirements
Role Summary and Impact
- Make annual, quarterly, monthly media & promotion plans in line with brands’ annual marketing/sales plans and conduct execution & optimization based on performance results and sales ROI.
- Make monthly, quarterly, annual performance analysis and reviews and give recommendations for next eCommerce and digital campaign.
- Collaborate with e-Retailers (open markets, social commerce, general malls) to seek new media opportunities to drive more eCommerce sales.
- Have regular sales performance review meetings with clients, in which assess EC and digital campaign and EC promotion activities and provide insights/recommendation/action plans by analyzing and reviewing traffic by T/P and its sales trends correlation.
- Build good relationship and work closely with clients and media partner
Skills and Experience
- At least 7 years’ experience in E-commerce or Digital Media Agency
- Deep knowledge and experience in the operation of E-commerce platforms
- Good communication and team management skills
- Experience in data analysis and developing strategies based on data
- Experience with new/emerging media, a plus
- Good Command in English both speaking and writing skills
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
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