Communication Planner
At a glance
Mid-level Communications role at WPP Media. Brussels.
Pay not stated Communications salary
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll turn client briefings into strategic and tactical media recommendations
- You'll build media plans by choosing channels, assigning budgets, and coordinating activity
- You'll use consumer insights and data to uncover tactical and creative opportunities
- You'll define success measures and create a framework for assessing campaigns
- You'll brief teams, present plans to clients, and defend your recommendations
What you bring
- At least five years in a comparable position
- You speak Dutch natively and have a solid grounding in French and English
- You bring strong communication and project management capabilities
- You have broad media knowledge, ideally including digital expertise
Who this fits
This role suits a mid-level communications professional who enjoys client work, media planning, and collaboration with creative and media specialists. You'll work with a client team at Mindshare, a WPP Media brand, from the WPP Campus in Brussels North. Native Dutch and working foundations in French and English are required.
From the employer
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Do you want to work for major brands in a dynamic and innovative media agency?
At Mindshare, a WPP Media Brand, we are looking for ambitious talent eager to create real breakthroughs and growth for our clients: Delhaize, KBC, Bol, Kruidvat, Quick, IKEA, Nestlé, Unilever, Zespri, Burger King, Estée Lauder and more.
Creating breakthroughs is our mindset: pushing boundaries, innovating, and delivering measurable impact.
Your Role as a Communication Planner
You will join the Communication Planning team and become part of a client team where client briefings are transformed into strategic and tactical recommendations. You will be responsible for translating the “Why”, “How”, and “What” into execution, working closely with a great team of smart colleagues.
What Will Your Mission Look Like?
- Developing structured recommendations, making strategic decisions, and translating them into well-founded media plans: channel selection, budget allocation, media coordination, and synergies.
- Leveraging consumer insights and data to refine planning and identify tactical and creative opportunities.
- Defining measurable objectives and setting up a framework to evaluate campaign success.
- Collaborating with creative teams, media experts, and clients to optimize recommendations and drive innovation.
- Preparing clear and actionable briefs to ensure flawless execution.
- Presenting and defending your plans to clients.
Your Profile
- Minimum 5 years of experience in a similar role
- Native Dutch speaker with a solid foundation in French and English
- Strong communication and project management skills
- Broad media knowledge, with a preference for digital expertise
Why Choose Mindshare?
- A dynamic, inspiring, and collaborative work environment at the WPP Campus in Brussels North
- Numerous learning and development opportunities to grow professionally
- A flexible, young, and innovative company culture
Ready to create real Breakthroughs? 🚀
Apply now!
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