Senior Marketing Officer
At a glance
Senior General Marketing role at ZainCash. Baghdad · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Build and run campaigns that grow acquisition, engagement, retention, and transactions
- Take marketing projects from planning and budgets through delivery and results review
- Use customer, market, and campaign data to find opportunities and lift performance
- Bring internal teams, stakeholders, agencies, and vendors together for timely execution
What you bring
- Bring two to three years of proven marketing experience, ideally in fintech or digital payments
- Know marketing strategy, customer engagement, market research, and data-led decisions
- Understand customer behavior, campaign planning, measurement, and commercial marketing
- Communicate well and show leadership, problem-solving, stakeholder management, creativity, and customer focus
Who this fits
This role suits a marketing professional with experience in fintech, digital payments, or a related field who can combine customer focus with data-informed campaign work. You will work onsite in Baghdad, Iraq.
From the employer
About Zaincash
ZainCash Iraq is a leading mobile wallet in Iraq and recognized as Forbes top Fintech company of 2023 and 2024 as well as GSMA’s Best Mobile Innovation Supporting Humanitarian Situations. The company offers a range of consumer and business services including local and international money transfer, bill payments, companion payment cards, payroll, aid disbursement, and more. For more information, please visit www.zaincash.iq.
Responsibilities:
- Develop and implement marketing strategies and campaigns to drive customer acquisition, engagement, retention, and transactions.
- Lead marketing activities and projects end-to-end, including planning, budgeting, execution, and performance evaluation.
- Analyze customer behavior, market trends, and campaign results to identify opportunities and improve marketing performance.
- Coordinate with internal teams, stakeholders, agencies, and vendors to ensure effective and timely execution of marketing initiatives.
Requirements
- from 2 to 3 years of proven experience in marketing, preferably in fintech, digital payments, or a related industry.
- Strong knowledge of marketing strategies, customer engagement, market research, and data-driven decision-making.
- Strong understanding of customer behavior, campaign planning, performance measurement, and commercial marketing.
- Excellent communication, leadership, problem-solving, and stakeholder management skills, with a creative and customer-focused mindset.
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