Brand Manager, Neuroscience (New created position)
At a glance
Mid-level Brand Marketing role at AbbVie. Seoul · full-time.
Pay not stated Brand Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set product marketing goals and deliver advertising and promotion through multiple channels
- Own lifecycle planning and market development for the neuroscience product
- Lead brand and field colleagues while coordinating with other functions
- Build sales, profit, pricing and expense forecasts, including supply contingency plans
- Track market trends, customer needs and sales potential to guide monthly actions
What you bring
- A bachelor’s degree or higher plus more than three years in pharmaceutical marketing
- Product launch and end-to-end portfolio management experience is an advantage
- Fluent spoken and written English
- Strategic thinking, business planning, analytical ability and commercial awareness
- Strong communication and cross-functional collaboration skills
Who this fits
This role suits a pharmaceutical marketer who can lead a brand and field team while balancing strategy, forecasting, customer input and compliance. You’ll work in Seoul on a hybrid basis and report to the Head of Marketing, Specialty. It is a newly created position focused on the neuroscience portfolio.
From the employer
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Reporting Line
- Reports to: Head of Marketing, Specialty
Location
- Seoul, South Korea
Core Job Responsibilities
- Develop marketing objectives, strategies, advertising, and promotion plans, and ensure execution through multichannel engagement to achieve product objectives.
- Manage and develop the product life cycle plan with market development.
- Lead the brand/in-field team and collaborate with other functions to achieve brand objectives.
- Develop annual sales volume and profit forecasts, pricing, and expense budgets.
- Forecast product requirements, identify potential supply issues, and develop contingency plans.
- Analyze market trends and sales potential; issue monthly proposed forecasts with suggested action plans to achieve them.
- Maintain contact with key customers to follow up on promotion efforts and stay informed on customer needs.
- Ensure all business activities comply with relevant laws, legal demands, and ethical standards.
- Review complaints and suggestions relating to assigned products.
- Achieve annual goals for sales, margin, and market share.
- Bachelor’s degree or higher with more than 3 years of marketing experience in pharmaceutical companies.
- Having product launching, end to end portfolio management experience will be a great plus
- Fluent in English, both verbal and written.
- Strong business awareness and analytical skills, including strategic thinking and business planning.
- Ability to work cross-functionally to achieve results.
- Strong communication skills.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html
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