Brand Manager salary
9 market ranges · employer-stated pay · updated Sep 24, 2026
These figures come from 29 brand manager postings where the employer stated pay, covering 3 cities. The single best-evidenced figure is Chicago at senior, where 8 postings put the middle half between $128,834 and $137,345, with a median of $130,060.
Pay rises with seniority. Typical figures run mid-level around $121,000 and senior around $130,000. Moving from mid-level to senior is worth roughly 8% more.
Every range here is counted from real postings, never modelled. 4 of the 4 US-dollar ranges rest on fewer than 10 postings, so treat those as a hint rather than a benchmark; the sample column tells you which.
Every measured range
9 by market and level| Market | Level | Market range | Median | Sample |
|---|---|---|---|---|
| United States · country-wide | Mid | $105,850 – $142,500 | $122,325 | 92 |
| Canada · country-wide | Mid | CA$84,463 – CA$119,125 | CA$102,500 | 8hint |
| United States · country-wide | Senior | $125,147 – $168,992 | $147,431 | 44 |
| Canada · country-wide | Senior | CA$110,000 – CA$123,040 | CA$123,040 | 5hint |
| Chicago | Mid | $106,813 – $126,800 | $117,200 | 6hint |
| Chicago | Senior | $128,834 – $137,345 | $130,060 | 8hint |
| Los Angeles | Mid | $106,095 – $138,750 | $132,500 | 7hint |
| New York | Mid | $99,375 – $123,375 | $112,769 | 8hint |
| Toronto | Mid | CA$72,500 – CA$124,000 | CA$117,500 | 5hint |
Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.
Ranges span the 25th to 75th percentile of employer-stated base pay for the market and level. Median is the 50th percentile. Sample is the number of postings measured.
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4 pagesChicagoLos AngelesNew YorkToronto
Brand Manager vs adjacent roles
4 measured comparisons| Compared role | Level | Brand Manager | Them | Gap | Sample |
|---|---|---|---|---|---|
| Product Marketing Manager | Mid · US | $122,325 | $145,000 | -16% | 92 / 279 |
| Marketing Manager | Mid · US | $122,325 | $125,000 | similar pay | 92 / 999 |
| Product Marketing Manager | Senior · US | $147,431 | $172,000 | -14% | 44 / 278 |
| Marketing Manager | Senior · US | $147,431 | $162,500 | similar pay | 44 / 579 |
Median vs median at the same level and country, employer-stated pay, 20+ postings on each side. Positive means brand manager pays more. Medians within 10% show as similar pay.
Open brand manager roles · 131 with stated pay
this job's paywhere most pay sits here, $88,600–$173,360scale $50,000–$250,000
60 of 479 open roles. All brand manager jobs