Recruitment Marketing & Employer Branding Specialist
At a glance
Mid-level Employer Branding role at ALEWIJNSE. Nijmegen · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Build employer-brand strategies and turn them into campaigns, content plans, and candidate journeys
- Run recruitment marketing campaigns aimed at technical audiences
- Improve candidate journeys and conversion by tracking campaign and performance data
- Shape labor-market messaging and activations from the EVP and organizational culture
- Work with HR, recruitment, management, and marketing to grow visibility and talent inflow
What you bring
- Bring experience in employer branding and recruitment marketing, including international work
- Position brands and plan content, with experience in campaigns and online visibility
- Understand technology, innovation, or project-based organizations
- Communicate persuasively with stakeholders and combine creative ideas with conversion-focused data thinking
- Work at HBO or WO level with a strategic yet hands-on approach
Who this fits
You’ll suit a strategic marketer who enjoys executing campaigns and working across marketing, recruitment, HR, and management. You’ll work onsite in Nijmegen within an international organization connected to the Netherlands, Romania, and Vietnam. The role is newly created and independent, with room to contribute your own ideas.
From the employer
What will you be doing?
As our Recruitment Marketing specialist, you are responsible for strengthening our position as an employer of choice within a technical and competitive labour market.
You operate at the intersection of marketing, recruitment, and business development. In doing so, you translate our employer vision into concrete campaigns, content strategies, and candidate journeys that contribute to visibility, talent inflow, and brand preference. You work in close cooperation with our marketing specialist for our business-to-business marketing.
You understand how to reach technical target groups and know how to combine branding with performance-driven recruitment marketing.
With locations and projects in, among others, the Netherlands, Romania, and Vietnam, employer branding plays an important role in attracting, connecting, and activating international technical talent.
Your responsibilities include:
Develop and translate employer branding strategies
Set up recruitment marketing campaigns
Improve the candidate journey and conversion rates
Strengthen labor market communication toward technical audiences
Translate EVP and organizational culture into content and activations
Collaborate with HR, recruitment, and management
Monitor performance, data, and campaign results
Increase visibility, brand preference, and talent inflow
What do we offer you?
A key role within an international technical organization
An international team with HR, recruitment and marketing professionals
Working at the intersection of marketing, recruitment, and business
A new and independent role with a lot of room for own ideas and input
Opportunities for personal development and growth
A laptop and phone to support your work
31 vacation days to enjoy time outside of work
Pension through PMT
A salary between €4600 and €6100 depending on knowledge and relevant experience
An international environment and good employment conditions
And there’s more:
With WeConnect, you stay connected with colleagues. Think: sports activities, a staff association, a company webshop and many other perks.
Who are you?
We are looking for a marketing professional who is strategically strong but also enjoys hands-on execution.
You bring:
Experience with employer branding and recruitment marketing
Strong in brand positioning and content strategy
Affinity with technology, innovation, or project-based organizations
Experience with recruitment marketing in an international context
Connects and able to convince different stakeholders within the organization
Combines creativity with data and conversion-driven thinking
Higher professional education (HBO) or university level (WO) working and thinking
Experience in marketing, employer branding, and recruitment marketing
Experience with campaigns, content, and online visibility
Strong communication skills
Strategic and hands-on mindset
Help shape a strong international employer brand and attract the technical talent that drives innovation, growth, and success across our global organization.
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