Social Media Content Creator
At a glance
Mid-level Social Media role at Carousell Group. Singapore, , Singapore · full-time.
Pay not stated Social Media salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Create branded content for Carousell Luxury across Instagram, TikTok, Xiao Hong Shu and other channels
- Plan the content calendar and develop campaign ideas with the Luxury marketing team
- Produce videos and build visual assets for static posts from your own concepts
- Publish social content daily and refine it with the team to improve KPI results
What you bring
- At least three years in creative work, content strategy or content production
- Working ability with Adobe Creative Suite, Canva and mobile editors such as CapCut
- Hands-on videography, photography and scriptwriting experience
- Strong knowledge of social platforms plus awareness of cultural discussions and current trends
- A self-directed, resourceful approach when handling pressure and tight deadlines
Who this fits
This role suits someone who is passionate about luxury, enjoys engaging with people and likes meeting new contacts. You’ll work onsite in a full-time position, independently and with the Luxury marketing team in a fast-moving environment.
From the employer
Carousell Group is the leading multi-category platform for secondhand in Greater Southeast Asia on a mission to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in seven markets under the brands Carousell, Carousell Media Group, Cho Tot, Laku6, LuxLexicon, Mudah.my, OneShift, REFASH and Revo Financial, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments, 500 Global and Peak XV Partners (formerly known as Sequoia Capital India).
As a team of passionate individuals working together to solve meaningful problems, there is so much more for you to discover in a career with Carousell. Our culture is made up of hiring, developing, and promoting people who embody our values of HEART, which is an acronym for Humility, Empathy, Accountability, Relentlessly resourceful and Teamwork. Together as an organisation, we make magic happen.
About the role
We are looking for a talented and passionate Creative Content Producer to join our team. You will be responsible for managing our social media platforms, creating promotional content, creating brand awareness, growing the page and increasing engagement.
You will:
Produce branded content for Carousell Luxury’s various channels for marketing purposes in required formats, mainly our IG, TikTok, Xiao Hong Shu and other marketing channels
Brainstorm and conceptualise ideas together with the Luxury marketing team:
Strategise and plan content calendar
For videos, you will conceptualise and execute your ideas
For static content, you will conceptualise ideas and execute visual assets
Collaborate with Luxury marketing team to optimise and improve content to hit KPIs
Post content on our social platforms on a daily basis
Interest and passion for the luxury industry
Personality that likes to engage people and loves meeting new people
At least 3 years experience as a creative, content strategist, or content producer
Proficiency in Adobe Creative Suite, Canva, mobile editing softwares like CapCut
Experience in videography, photography and scriptwriting
Good understanding of all social media platforms such as Instagram, TikTok, Facebook, etc.
A strong pulse of cultural conversations and understanding of trends
Proven ability to thrive under pressure, stay level-headed, the willingness to learn, resourceful and able to work independently in a fast-paced environment to meet tight deadlines
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